Segment Public Relations Senior Specialist

Baker Hughes • Houston, TX

1d

About The Position

Baker Hughes (NASDAQ: BKR) provides technology and solutions to industrial and energy customers worldwide. With more than a century of experience and a global footprint in more than 120 countries, we are rewriting The Energy Equation™, making energy safer, cleaner, and more efficient for people and the planet. As a Segment Public Relations Senior Specialist, you will play a critical role in shaping Baker Hughes’ external communications at the segment level. You will develop high‑quality content, manage media relations, support crisis communications, and collaborate across functions to ensure consistent, aligned, and impactful messaging. You will work closely with segment leadership, brand, marketing, and external partners to deliver integrated PR programs that reinforce Baker Hughes’ leadership in energy technology and industrial innovation.

Requirements

• Hold a Bachelor’s degree in Communications, Public Relations, Journalism, or a related field
• Have 6–8 years of experience in media relations, PR, or corporate communications
• Demonstrate strong writing, editing, and storytelling skills with mastery of AP Style
• Bring proven experience in proactive pitching and crisis management
• Ability to manage multiple projects under pressure while meeting deadlines
• Demonstrate strong analytical skills and the ability to interpret data to inform decisions
• Ability to provide strategic PR counsel and effectively manage client needs and challenges
• Ability to foster positive stakeholder relationships and facilitate cross‑functional collaboration
• Ability to maintain a calm, professional approach to conflict and crisis communications
• Familiarity with AI‑assisted tools for content drafting, compliance checks, and workflow efficiency
• Proficiency in PR strategy and execution
• Strong media relations and storytelling capabilities
• Expertise in crisis and issues management
• Ability to influence stakeholders across matrixed environments
• Data-driven decision-making ability
• Ability to balance governance with hands-on execution
• Strong problem‑solving and prioritization skills
• Continuous improvement mindset
• Commitment to leveraging digital and AI tools in daily work

Responsibilities

• Drafting and editing diverse communication materials, including press releases, external messaging, and media briefs in accordance with AP Style
• Ensuring all content aligns with brand guidelines, enterprise narrative, and strategic objectives
• Owning KPI measurement and analyzing data (reach, SOV, campaign metrics) to drive insights and inform decisions
• Providing administrative support to the PR & Media Relations function, including budget tracking, subscription management, and coverage reporting
• Developing and implementing strategic communication plans, including pitching stories to global and trade media
• Serving as a primary point of contact for media inquiries and coordinating accurate, consistent, and timely responses
• Supporting the organization in managing reputation during sensitive issues or crises, maintaining a calm, professional approach, and aligning crisis responses with legal, compliance, and enterprise communications teams
• Collaborating with leadership to align media efforts with corporate goals, including managing media lists and monitoring coverage
• Preparing media briefings, talking points, and interview materials for interviews and leadership engagements
• Building and nurturing relationships with journalists, reporters, and media influencers
• Supporting integrated communication planning across campaigns, announcements, and corporate initiatives
• Partnering with internal teams, agencies, and vendors to ensure alignment and timely execution
• Facilitating approvals and stakeholder engagement across functions

Benefits

• Contemporary work‑life balance policies and wellbeing programs
• Comprehensive private medical care
• Life insurance and disability coverage
• Tailored financial programs
• Education assistance
• Generous parental leave
• Mental health resources
• Dependent care support
• Additional voluntary benefits
• Company-sponsored benefit programs, including health & welfare programs and the Thrift Plan (401k)
• Choice of coverage options that best suit your needs
• Comprehensive and competitive benefits package
• Additional forms of compensation such as bonuses

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 5,001-10,000 employees