SDR Team Lead - US

BLP Digital AG • Boston, MA

3d • Onsite

About The Position

This is a build job focused on establishing BLP's US pipeline and sales motion. The role involves building and leading a team of 6-8 Sales Development Representatives (SDRs) in Boston, MA. The successful candidate will act as a Playercoach, responsible for hiring, training, and coaching the SDR team, as well as developing the US sales playbook from scratch. This is a hands-on role for someone who thrives in ambiguity and wants to own the creation of a new function within a growing SaaS company. The position reports directly to the VP of Business Development and works closely with the US country lead.

Requirements

• Managed an SDR or BDR team before, ideally in enterprise B2B SaaS.
• Experience hiring and ramping reps.
• Carried and hit a pipeline number as a leader and can forecast honestly.
• Knowledge of the US market and US enterprise buyers, ideally with exposure to Finance, Procurement, or Operations personas.
• Strong coaching abilities.
• Comfort with ambiguity.
• Ability to build a team culture with high standards and enjoyment.
• Takes ownership, asks for help when stuck, acts on feedback fast, and holds the team to the same standards.

Nice To Haves

• Experience standing up an SDR team in a new market or region.
• Knowledge of the ERP domain, or led teams selling Finance, Procurement, or industrial software.
• Familiarity with HubSpot and Clay.
• Experience building scorecards and review cadences from scratch.
• Exposure to ERP, Purchase-to-Pay, or Order-to-Cash processes.
• Experience selling into Finance and Procurement.

Responsibilities

• Hire the founding US SDR team of 6 to 8 reps.
• Own the US SDR pipeline number and forecast it accurately.
• Build the processes for outbound cadence, qualification, SDR-to-AE handoff, and CRM hygiene.
• Coach the team daily through call reviews, 1:1s, and live feedback.
• Ramp the team fast with an onboarding process that is continuously improved.
• Adapt the DACH playbook to the US market and develop US-specific strategies.
• Partner closely with the US country lead and AEs on targeting and account strategy.
• Act as a player-coach, being on the phones enough to understand what works and lead the team that scales it.
• Create the US ICP, validated with RevOps.
• Develop scorecards and review cadences to make performance visible and coachable.

Benefits

• Comprehensive benefits package.
• Medical, dental, and vision insurance for employee and family.
• Life insurance.
• Short-term and long-term disability insurance (fully paid by BLP).
• High earning potential with a competitive US leadership package and uncapped commission.
• Room to grow as the US team scales.
• Opportunity to work alongside strong colleagues with serious academic and commercial backgrounds.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed