SAP iXp Intern - Product Management, Event Technology & Digital Platforms [Newtown Square, PA]

SAP • Edgmont Township, PA

3d • $26 - $47 • Hybrid

About The Position

The SAP Internship Experience Program is SAP’s global, strategic, paid internship program that provides university students with opportunities to find purpose in their careers. This is more than an internship, it’s the foundation for a career built on connection, creativity, and impact.

As a Product Management Intern within the Digital Platforms team, you will be at the forefront of how enterprise events are planned, delivered, and measured at scale. You will support the "Build & Run" operations for SAP's self-service event platform and T1 event digital experiences — from registration and content delivery to post-event analytics. This role is designed for a high-potential individual who wants to master the intersection of Event Technology, SAFe Agile delivery, and AI-driven audience engagement.

Requirements

• A curious and agile mindset, with a passion for learning and the resilience to adapt in a fast-paced, evolving environment.
• Strong problem-solving and creative thinking skills, with the ability to collaborate across teams and communicate ideas clearly and effectively.
• Emotional intelligence and cultural awareness that support inclusive teamwork and thoughtful stakeholder engagement.
• A growing foundation in business acumen and emerging technologies — especially artificial intelligence — paired with a results-oriented approach and the courage to take initiative.
• Pursuing a degree in Marketing Technology, Business, Computer Science, Digital Transformation, or a related field.
• Must be currently enrolled, or recently graduated (start date must be within 6 months of graduation date) from a coding academy/bootcamp, apprenticeship, associate, bachelor’s, master’s or JD/PhD program.
• Basic understanding of Agile/Scrum or SAFe 6.0 and how sprints move a product from vision to launch.
• Familiarity with event management platforms (e.g., Cvent, ON24, Hopin, or similar) or enterprise-grade CMS and marketing automation platforms.
• Proficiency in Jira/Confluence for workflow and backlog management; Figma for reviewing UX/prototype designs.
• Ability to translate event business requirements into clear technical specifications when working with engineers, designers, and cross-functional stakeholders globally.
• Proficient in Microsoft Office (Word, Excel, PowerPoint) with basic knowledge of design and web production tools.

Nice To Haves

• Exposure to Adobe Experience Cloud (AEP, AEM, Analytics) or comparable enterprise MarTech stack is a plus.
• Has a digital-first mindset and a genuine curiosity for how technology shapes live and virtual event experiences
• Is proactive, organized, and comfortable managing multiple deliverables under real event deadlines
• Can collaborate across global teams — from field marketing to engineering
• Has strong attention to detail, especially around data accuracy and content quality
• Is eager to learn and willing to grow into the evolving event tech landscape
• Demonstrates Cognitive Empathy — the ability to map attendee journeys and understand how digital touchpoints shape the event experience

Responsibilities

• Support day-to-day run operations of SAP's self-service event platform, coordinating production schedules and ensuring digital event assets meet SAP's standards for quality, governance, and metadata accuracy.
• Translate event stakeholder needs into clear product requirements — documenting user stories, acceptance criteria, and feature specs for platform enhancements across registration, streaming, and engagement tooling.
• Utilize event analytics to track platform performance, attendee engagement metrics, and session conversion rates — moving from reporting to actionable analysis.
• Assist in the deployment and monitoring of AI-driven features — such as personalized agenda recommendations and intelligent content surfacing — to improve attendee experience across T1 and self-service events.
• Actively participate in SAFe ceremonies — sprint planning, backlog refinement, and retrospectives. Help manage the Team Backlog with a focus on user stories tied to event platform capabilities and attendee journey improvements.
• Assist in audits to ensure all event platform AI features adhere to SAP's Responsible AI standards, with a focus on data privacy, attendee consent, and transparency.
• Support the rollout of industry-leading event technology integrations — including Adobe Experience Platform (AEP), CMS-driven event microsites, and campaign environments tied to SAP's flagship events.

Benefits

• Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.
• Personalized mentoring, coaching, and career development support.
• Hands-on learning experience, making an impact from day one by contributing to meaningful projects that help the world run better.
• Endless learning resources at your fingertips and gain future-ready skills from a variety of virtual, in-person, and hybrid learning sessions, cultivated just for you, and aligned with our learning approach.
• Build relationships with leaders and peers across teams and functions.
• Showcase your ideas, skills, and creativity in a global, fast-paced environment.
• Open doors for future career opportunities within SAP and beyond.
• SAP North America Benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Intern