Sales Manager

The Raymond Corporation•Atlanta, GA

22h•Hybrid

About The Position

As a Sales Manager, you will play a crucial role in establishing and maintaining relationships with core account customers. Your focus will be on maximizing market penetration and profitability, driving your sales team to achieve forecasted market shares and gross profit goals. By providing tailored customer solutions and consistent account management for both new and existing customers, you will directly contribute to achieving maximum unit sales volume and fostering customer loyalty. Your ability to develop effective marketing programs will be essential in responding to market demands and competition. This role is important to the company because it not only drives revenue but also reinforces our commitment to "Exceeding Customer Expectations" through exceptional customer service. Your leadership will empower the sales team, ensuring that they have the tools and motivation needed to succeed in a competitive landscape.

Requirements

BA or BS in business or equivalent experience.
Comprehensive understanding of Financial Merchandising.
Product knowledge of Raymond and competitor forklifts, with general sales and market knowledge of the material handling industry.
Exceptional business acumen with a demonstrated understanding of key business drivers.
Ability to establish and maintain customer confidence.
Provide exceptional customer service.
Highly motivated to achieve challenging goals.
Strong organizational, planning, and prioritizing skills.
Excellent communication and presentation skills.
Excellent computer skills, efficient in Microsoft Office products.
Extensive travel required.
Demonstrate persistence and overcome obstacles.

Responsibilities

Plan and forecast sales of Raymond products to assigned National Accounts and large non-Raymond customers, implementing programs to meet these goals.
Forecast and direct achievement of expense and profit objectives for assigned National Accounts Sales in both short-range and long-range planning.
Develop, implement, and administer Business Plans and functional reporting systems to continually measure performance against objectives.
Analyze market potential and trends to identify areas where Raymond product sales are weak, initiating actions to improve market penetration among National Accounts, major accounts, and non-Raymond users.
Direct the development and implementation of strategies, guidelines, and marketing aids to enhance the effectiveness of Carolina Handling personnel in selling to major account segments.
Manage lease, usage, and rental expirations within the assigned account base, ensuring all customer needs are addressed regarding specifications.
Provide creative business solutions tailored to customer needs, promoting Raymond products and services effectively.
Oversee every phase of marketing for Raymond products and Carolina Handling, from addressing product inquiries to major pricing and product strategies.
Actively promote the company and sales department to current and potential customers through marketing programs and features, including maintenance contracts, rental equipment, rebuilt equipment, and Warehouse Solutions products.
Strategize with direct reports to enable successful cold calling, securing new business while maintaining existing accounts.
Develop annual budgets and business plans for divisional sales operations, with ultimate responsibility for achieving these objectives.
Develop written communications for the execution of sales contracts and provide vendor and internal reports.
Conduct customer sales calls and presentations, fostering strong relationships and addressing customer concerns through internal conflict resolution.
Perform any other duties as assigned or required to support the company's overall operations and objectives.

Benefits

Medical, Dental and Vision Insurance, Prescription Drug Plan.
Company-paid Disability, Life and AD&D Insurance
401(k) plan with company match and profit sharing
Flexible Spending Accounts, Health Savings Account, and Dependent Care Account.
Critical Illness, Legal Services, Identity Theft Protection, and Pet Insurance.
Paid Time Off
Employee Assistance Program
Tuition Reimbursement
Milestone & Anniversary Gifts
Philanthropy/ Corporate Contributions
Associate Giving Fund
Discount Programs.
Company Vehicle or Automobile Allowance: This includes a fuel card and maintenance coverage.
Technology and Home Office Setup: This includes a cell phone, laptop, iPad, dual monitors, a docking station, and a wireless keyboard and mouse.
Expense Reimbursement
Flexible Work Arrangements: This includes remote work options and flexible scheduling.
Professional Development Opportunities: This includes training programs and tuition reimbursement for further education or certifications.
Career Growth and Advancement: With opportunities for internal mobility, mentorship programs, and leadership development initiatives, you can take your career to the next level with us.
Company-sponsored social events and team-building activities.
Employee recognition program / President’s Club