Sales Manager

Hyatt Place Florence/ Downtown•Florence, SC

14d•Hybrid

About The Position

Raines Co. is seeking an experienced Sales Manager to lead and build their sales team. The ideal candidate will be passionate about sales, strategic planning, and possess a competitive spirit to drive market success. This role involves defining success, providing direction, and training the sales team to exceed departmental goals. Raines Co., established in 1988, is a family-owned business that has grown into a fully integrated development, management, and investment company. They develop, operate, and own leading hotel brands and boutique hotels, maintaining a family-oriented culture focused on building relationships with associates, partners, and communities.

Requirements

Two years prior hotel sales, catering manager, or progressive experience in a hotel environment.
Experience with Delphi FDC and proficient in Microsoft 365.
Experience with brand's PMS and sales related applications.
Minimum high school diploma, GED or equivalent.
Must possess a valid driver's license and reliable transportation.

Nice To Haves

Bachelor’s degree in Business Administration, Marketing, or related major preferred.

Responsibilities

Develop and foster business through pro-active direct sales, marketing, and solicitation for various or specific market segments.
Provide sales support for two hotels in the Downtown Florence market: Hyatt Place Florence Downtown and Hotel Florence, a Tapestry Hotel by Hilton.
Maintain a warm and friendly demeanor at all times.
Meet or exceed budgeted RevPAR goals.
Accurately forecast revenues for the following month.
Analyze short-term fluctuations and direct selling activities to maximize revenues.
Prepare sales and/or marketing plan for the following year.
Ensure front desk agents are familiar with all sales programs and key accounts.
Produce sales department reports in a timely manner.
Identify which market segments produce effective business for the property and how to balance them to maximize revenues.
Perform displacement analysis for groups or accounts as needed.
Understand SWOT of property and competitive set.
Read and interpret STR results weekly and monthly.
Identify revenue opportunities and work to secure business from them.
Use company-wide tools, systems and applications without exception.
Demonstrate commitment to superior guest service through personal response to guest needs.
Conduct site visits, coordinating with all departments for show rooms.