Sales Engineer (Atlanta)

BALLUFF INC•Decatur, GA

About The Position

Balluff Inc. is a global leader in sensor technology and industrial automation, helping manufacturers improve efficiency, reduce downtime, and advance digitalization. The Sales Engineer drives growth in the assigned Georgia territory by identifying opportunities, building customer relationships, and delivering automation solutions that address manufacturing challenges. The role combines relationship building, business development, and technical sales. The territory is based near Atlanta, Georgia, and covers products including proximity sensors, network blocks, cables, photoelectric sensors, and RFID.

Requirements

2–6 years of experience selling industrial automation, technical solutions, or related technologies.
Proven ability to identify new business opportunities, penetrate target accounts, and drive sales growth.
Success building long-term customer relationships and expanding business within existing accounts.
Understanding of industrial automation technologies, manufacturing processes, and customer applications.
Strong communication, presentation, negotiation, and problem-solving skills.
Ability to engage effectively with technical and non-technical stakeholders, from plant personnel to executive leadership.
Self-motivation and ability to work independently while collaborating effectively with cross-functional teams.

Nice To Haves

Bachelor's degree preferred.
Experience using CRM tools and other business systems to manage opportunities and customer relationships preferred.

Responsibilities

Develop and execute account plans and sales strategies to achieve territory growth objectives.
Identify, qualify, develop, and support opportunities for Balluff automation products and solutions.
Build and maintain relationships with customers, distributors, OEMs, machine builders, system integrators, and end users across the territory.
Develop relationships with stakeholders in operations, engineering, maintenance, purchasing, sales, marketing, and executive leadership.
Evaluate customer applications and business objectives to identify process improvement, cost savings, and operational efficiency opportunities.
Present and position Balluff technologies, products, and solutions to address customer requirements and business goals.
Collaborate with Technical Application Support, Product Management, Industry Management, Customer Service, Marketing, and other internal resources to support customer opportunities.
Develop knowledge of customer businesses, market conditions, industry trends, and competitive solutions.
Communicate the value and total cost of ownership of Balluff solutions to customers and prospects.
Use CRM and business systems to manage opportunities, customer information, forecasting, and sales activities.
Prioritize territory activities and manage time, travel, and customer engagement effectively.