Sales Engineer, VisionLink Full Fleet Solutions

Caterpillar•Westminster, CO

5d•Onsite

About The Position

The Sales Engineer, VisionLink Full Fleet Solutions serves as the technical lead in strategic sales opportunities, partnering with direct and dealer sales teams to position VisionLink as a fleet management platform for commercial on-highway and off-highway customers. The role combines product expertise, consultative selling, and solution design to address complex fleet challenges through the VisionLink ecosystem. It involves leading technical discussions, demonstrating the platform, validating customer requirements, and developing solutions for mixed-fleet operations. Working alongside Account Executives and Dealer Sales Representatives, the Sales Engineer supports revenue growth and customer adoption across telematics, equipment management, and fleet optimization solutions. The position is based in one of Caterpillar’s offices in Chicago or Peoria, Illinois; Broomfield, Colorado; or Irving, Texas. It is customer-facing and requires significant travel throughout the assigned territory for trade shows, demonstrations, site visits, and industry events.

Requirements

Working knowledge of customer-focused practices and the ability to use customer needs and satisfaction information to create customized solutions.
Working knowledge of consulting techniques, roles, and responsibilities, with the ability to provide technical or business guidance to internal and external clients.
Extensive understanding of effective communication concepts, tools, and techniques, with the ability to clearly transmit, receive, and interpret information and needs.
Extensive knowledge of problem-solving approaches, tools, and techniques, with the ability to apply them to diverse situations.
Extensive knowledge of a technology and its applications, with the ability to develop solutions to significant technical challenges.

Nice To Haves

Bachelor’s degree in Engineering, Information Technology, Business, or a related field, or equivalent industry experience.
Typically 5 or more years of experience in technical sales, sales engineering, telematics, fleet management, SaaS, or enterprise technology solutions.
Experience delivering executive-level presentations and product demonstrations.
Strong understanding of fleet operations, asset management, telematics, and connected equipment solutions.
Proven ability to support complex B2B sales cycles and strategic customer engagements.
Excellent communication, presentation, and consultative selling skills.
Experience in fleet telematics, commercial transportation, construction, mining, energy, agriculture, or heavy equipment industries.
Knowledge of APIs, system integrations, IoT technologies, and telematics hardware.
Experience supporting dealer sales organizations and channel partner ecosystems.
Familiarity with CRM platforms such as Salesforce and fleet management software solutions.

Responsibilities

Partner with Account Executives, Business Development Managers, and Dealer Sales teams throughout the sales cycle to drive complex fleet management opportunities.
Serve as the technical subject matter expert for VisionLink Full Fleet Solutions in high-value and strategic customer engagements.
Support territory growth by identifying opportunities to expand VisionLink adoption across mixed-fleet environments.
Participate in executive-level customer meetings to explain business value, technical capabilities, and implementation strategies.
Partner with other CAT solutions and products to increase adoption across CAT offerings.
Lead demonstrations for prospective customers, dealer organizations, and strategic accounts.
Demonstrate fleet monitoring, maintenance management, asset tracking, utilization reporting, driver performance, and telematics analytics capabilities.
Lead technical discussions about telematics devices, integrations, data management, APIs, reporting capabilities, and deployment requirements.
Collaborate with Product Management, Customer Success, Implementation, Managed Accounts, Dealers, and Support teams to achieve successful customer outcomes.