Sales Director, New Business & Strategic Growth – Reputation Radar

Storyful • New York, NY

1d • $170,000 - $200,000 • Hybrid

About The Position

Storyful, now part of Dow Jones, is expanding its enterprise reputation intelligence capabilities with Dow Jones Reputation Radar. This platform helps organizations understand narrative formation, spread, and impact on reputation, trust, and stakeholder behavior. This role is a unique opportunity to join at an early stage and help build a category-defining reputation intelligence business backed by Dow Jones. The Sales Director will be responsible for driving enterprise growth, shaping market strategy, and defining an emerging category. This senior, quota-carrying role requires building pipelines, developing strategic client relationships, and closing complex enterprise opportunities. The role also involves partnering with Product, Marketing, and Executive Leadership to shape go-to-market strategy, market positioning, pricing, category creation, and commercial execution based on customer insights and market dynamics. A consultative approach is essential, involving navigating complex buying environments, engaging credibly with senior stakeholders, and translating platform capabilities into clear commercial and strategic value for clients. The Sales Director will collaborate across commercial, intelligence, and product teams to integrate customer insights into product evolution, positioning, and go-to-market execution, establishing Dow Jones Reputation Radar as the trusted intelligence platform for communications and corporate affairs leaders. This position offers the chance to define how organizations operationalize reputation intelligence, leveraging the combined strengths of Storyful, Dow Jones, and News Corp.

Requirements

• 12 years’ experience in enterprise B2B sales, strategic business development, and/or commercial growth roles
• Proven success selling enterprise SaaS, information services, data, intelligence or strategic advisory solutions
• Experience engaging senior Communications, Corporate Affairs, Marketing, Public Affairs, Risk or C-suite stakeholders
• Demonstrated ability to navigate complex enterprise buying groups and multi-stakeholder sales cycles
• Experience combining platform sales with consultative or advisory solution selling, helping clients solve strategic business challenges rather than executing purely transactional sales motions
• Strong understanding of the communications, reputation, public affairs, media intelligence or decision intelligence ecosystem
• Comfortable operating in fast-moving, entrepreneurial environments with ambiguity and the opportunity to help shape the business
• Willingness to work in our MIdtown Manhattan office at least 3 days a week

Nice To Haves

• Experience influencing go-to-market strategy, commercial positioning or product direction through customer insight is highly desirable
• Demonstrated success building pipeline, generating demand and creating commercial momentum for emerging products or services
• Strong executive communication, storytelling, presentation and influencing skills
• Existing relationships within communications, corporate affairs, media, public affairs, policy or enterprise brand ecosystems are advantageous
• Experience working across multinational enterprise accounts is preferred

Responsibilities

• Lead commercial growth and market expansion for Dow Jones Reputation Radar across priority sectors including Financial Services, Healthcare, Technology, Energy and Consumer Brands.
• Build and execute strategic account plans, generating qualified pipelines and closing complex enterprise opportunities.
• Develop trusted relationships with senior Communications, Corporate Affairs, Public Affairs, Marketing, Risk and Executive Leadership stakeholders.
• Own enterprise sales opportunities from initial engagement through solution development, negotiation, contracting and close.
• Partner closely with Product, Marketing and Executive Leadership to shape go-to-market strategy, pricing, positioning, demand generation and category creation.
• Act as the voice of the customer, translating buyer insight, market feedback and competitive intelligence into recommendations for product strategy and commercial execution.
• Operate as a trusted advisor, helping organisations understand evolving narrative, reputational and stakeholder dynamics and how they can make better strategic decisions.
• Represent Storyful and Dow Jones at executive forums, industry events and strategic client engagements.
• Maintain disciplined forecasting, pipeline management and opportunity tracking within Salesforce.
• Help establish Dow Jones Reputation Radar as the recognised leader in the emerging reputation intelligence category.

Benefits

• Comprehensive and competitive benefits package covering health, retirement, wellbeing, and more
• Optional benefits to meet the diverse needs of our employees
• Bonus eligibility

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed