Sales Development Representative

Workday • Boston, MA

1d • Hybrid

About The Position

Workday is a Fortune 500 company and a leading AI platform for managing people, money, and agents, dedicated to shaping the future of work. The company culture is rooted in integrity, empathy, and shared enthusiasm, fostering an environment where employees are encouraged to take risks, grow, develop skills, and receive long-term support. The Sales Development team at Workday is central to transforming how businesses manage operations. They seek individuals passionate about strategic prospecting, creative thinking, and advancing Workday's mission. Team members connect with decision-makers via phone and email, building relationships and introducing Workday's solutions to enhance operational efficiency and growth. The team is a collaborative community that values teamwork, forward-thinking, and invests in personal and professional development. As a Sales Development Representative, you will deploy various prospecting approaches across target accounts, collaborating with Account Executives to generate quality opportunities for the Workday sales team. Your primary responsibility is to connect with potential customers, communicate Workday's value proposition, and uncover their organizational needs. This role involves generating a robust pipeline through email, phone calls, marketing qualified leads, social selling, and face-to-face events, identifying and qualifying potential buyers, and nurturing relationships with prospective accounts.

Requirements

• 1+ year of professional or industry-related experience with a Bachelor's degree; OR 2+ years of equivalent work experience where a degree is not present
• Experience in prospecting, inside sales, business development, high-technology environments, marketing, direct sales, or IT consulting
• Familiarity with tools such as Salesforce.com, Clari Groove, and ZoomInfo
• Effective verbal and written communication skills
• Ability to identify potential leads, nurture them through early-stage engagement, and develop a consistent and growing pipeline through outreach activities (Building Pipeline)
• Ability to establish meaningful connections with prospects and internal team members through empathy, effective communication, and trust (Relationship Building)
• Willingness to learn and understand customer environments, market trends, and organizational landscapes to position Workday effectively in prospecting conversations (Business Acumen)
• Ability to identify and articulate the unique value of our solutions in a way that resonates with different audiences and addresses customer needs (Value Propositions)
• Ability to build confidence with prospects and partners through consistency, integrity, and a commitment to continuously developing your knowledge (Credibility)

Responsibilities

• Deploying multi-channel prospecting strategies across target accounts, including phone, email, social selling, and in-person events
• Partnering with our Account Executives to build and advance quality opportunities for Workday field sales
• Contacting potential customers and sharing our value messaging while uncovering prospects' needs and organizational challenges
• Identifying and qualifying potential buyers to help us generate a healthy and growing pipeline
• Nurturing and developing relationships between prospective accounts and our Workday team
• Responding to and qualifying marketing qualified leads in a timely and effective manner
• Diligent to detail with a focus on staying organized while managing multiple prospecting activities and accounts simultaneously

Benefits

• Workday Bonus Plan or a role-specific commission/bonus
• Annual refresh stock grants
• Comprehensive benefits (details available on a linked site)
• Flexible Work (Flex Work) approach combining in-person and remote work
• Investment in personal and professional development
• Trust to take risks
• Tools to grow
• Skills to develop
• Support of a company invested in you for the long haul
• Commitment to value inclusion, belonging, and equity (VIBE™)
• Equal Opportunity Employer
• Reasonable accommodations for qualified individuals with disabilities, disabled veterans, and others during the application process

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level