Sales/Catering + Experience Manager | Dr. Wilkinson's Backyard Resort & Mineral Springs | Modus by PM Hotel Group

PM New•Calistoga, CA

10d•$70,000 - $80,000•Onsite

About The Position

Dr. Wilkinson’s Backyard Resort and Mineral Springs in Calistoga is seeking a Sales/Catering & Experience Manager to join our amazing crew! The primary role of the Sales/Catering + Experience Manager is to generate revenue through direct sales activities within group, catering, and business travel market segments. This individual will reside in the Calistoga, CA area. This is an on-site, exempt position that reports to the General Manager. The salary range for this position is $70,000-$80,000. Dr Wilkinson's Dr. Wilkinson’s Backyard Resort and Mineral Springs is an iconic resort and spa destination located in the heart of the charming town of Calistoga, offering time-honored mud bath and spa treatments, healing mineral pool soaks, and the best of Calistoga right outside its doors. The transformed resort honors its iconic past while looking toward the future with a new mid-century inspired design, 50 completely refreshed guestrooms, a brand-new restaurant with indoor and outdoor seating, a completely re-imagined spa, and the same proven mud bath treatments first shared with the world over 65 years ago. Best-in-class yet playful and approachable, the spa will make the art of mud bathing accessible for all. Who We Are Passionate – about hospitality and fostering an environment where associates will thrive. Culture driven – dedicated to respect, teamwork, an entrepreneurial spirit, and the drive to succeed. Unique - we encourage our associates to express themselves and their individual talents. We celebrate diversity and are committed to equity and inclusion. Innovators – we are a lifestyle hotel management company that is constantly evolving. We are open-minded individuals who embrace change. A brand-new hotel with the opportunity to build something from the ground up. A growing team looking to expand with authentic and genuine individuals who recognize the importance of team engagement. A company that has a culture of promoting from within. Recognized as a Top Workplace in The Washington Post and Philadelphia Inquirer. What You Will Be Doing Develop and implement successful group sales solicitation activities to secure new and repeat business from target market segments, with a special focus on wedding parties and events. Lead by example in exceeding our ambitious client acquisition, revenue, and market share goals. Cultivate and activate the key sales strategies, tactics and action plans required to achieve your hotel's financial targets. Know what a "win-win" looks like by putting together tailored proposals, and contracts that benefit both the hotel(s) and the client. Support and inform the operations team in the execution of group related events, playing a strategic role with executing programming as the liaison between Marketing team & operations team on property. Clearly communicate the direction and purpose of all initiatives to all shareholders in the hotel operation so as to eliminate silos and reinforce collaborative execution of goals. Actively seek out critical information on market trends, segment behavior, and other data to make informed decisions and remain ahead of the pack, presenting your data, strategies, and results to senior leadership and ownership. Create and distribute BEO’s and group resumes, as well as leading meetings to review group resumes and BEO’s. Prepare Sightline monthly group pace report and articulate weekly STS group pace results and prospect pipeline on owners calls and in person meetings. Collaborate with VP of Sales & Corporate Marketing Team with needs to generate reports, presentation slides, and on property events. Assist with photo shoot set up and execution. Establish local partnerships with wineries and local vendors that align with hotel brand to enhance customer experience, collaborate with to promote hotel.. Input in development of events vision and strategy that spans all business units and creates value for our guests and clients. Actively seek out local hotel community and tourism industry partners to stay current on current market occurrences/happenings impacting hotel supply and demand. Champion employee engagement and promote a collaborative and inclusive environment where all employees are encouraged to speak up and their input is valued. Collaborate with shared services partners (marketing, sales and revenue management, people & culture), to maximize performance and engage with companywide initiatives. Champion our values, vision, and culture. What We’re Looking For Have a minimum of 2 years’ experience in sales positions in the hospitality industry, with a basic knowledge of food and beverage as it relates to catering and social events preferred. Experience working with independent hotels. Requires a basic understanding of the operations of all departments in the hotel, and what role each department plays in group business. Demonstrate a track record of production in group sales. Have a track record of achieving and maintaining superior sales and revenue results at your hotel(s) and can articulate the underlying strategies that led to your achievements. Demonstrate thorough experience with professional selling skills: opening, probing, supporting, closing. Able to train and monitor the process of sending referrals, setting traces, and profiling accounts. Possess excellent communication and organizational skills. Have a thorough knowledge of the hospitality industry, have a strong financial background, sound administrative skills, well developed management skills, and have demonstrated ability to effectively lead. A passion for hospitality will be apparent from speaking with you; you naturally connect with colleagues and guests. Strong organizational skills, attention to detail, and an entrepreneurial spirit. The experience/knowledge of what a good piece of business looks like, as well as the ability to communicate and collaborate with the operations team so they know what our guests will be expecting. Ability to use the tools of our trade: computers, Hospitality CRM (Salesforce), databases, property management systems, and industry business intelligence tools (Agency360). Not afraid to get your hands dirty for the good of the team, and above all, you'll deliver results. What’s In It for You Competitive compensation package and incentive plan. Generous health, dental and vision insurance, plus 401K. Comprehensive onboarding and training plan to set you up for success. Coaching, feedback, and mentorship to develop yourself and your team. Personalized development plan to fit your individual role and career goals. Leadership courses to improve your personal and interpersonal effectiveness. Monthly fitness and transportation credits. Unlimited PTO and 9 paid holidays. Opportunities to volunteer and give back to our local communities. Paid Parental Leave. Tuition reimbursement opportunities – when you grow, we grow! Non-Negotiables (Our Core Values) SERVE OTHERS. LIVE 360. BUILD A POSITIVE TEAM. COMMUNICATE. BE WILDLY PASSIONATE. TAKE OWNERSHIP. LEARN + INNOVATE. EMBRACE CHANGE As part of an organizational culture that embraces change and progress, this job description does not seek to limit the tasks and responsibilities of the position. Rather, it acts as a springboard for future career and personal development within the property team and entire Modus Hotels’ community. We are an equal opportunity employer. We actively respect the right of any qualified individual who performs to Modus standards to work. Discrimination based on gender, age, race, religion, national origin, marital status, sexual orientation, disability, or any other characteristic not related. Modus by PM Hotel Group will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. This description is subject to change, at the sole discretion of the Company, and in no way creates an employment contract, implied or otherwise; each associate remains, at all times, an “at will” associate. This position is primarily stationary; this will require moving less than 50% of the time.

Requirements

Have a minimum of 2 years’ experience in sales positions in the hospitality industry, with a basic knowledge of food and beverage as it relates to catering and social events preferred.
Experience working with independent hotels.
Requires a basic understanding of the operations of all departments in the hotel, and what role each department plays in group business.
Demonstrate a track record of production in group sales.
Have a track record of achieving and maintaining superior sales and revenue results at your hotel(s) and can articulate the underlying strategies that led to your achievements.
Demonstrate thorough experience with professional selling skills: opening, probing, supporting, closing.
Able to train and monitor the process of sending referrals, setting traces, and profiling accounts.
Possess excellent communication and organizational skills.
Have a thorough knowledge of the hospitality industry, have a strong financial background, sound administrative skills, well developed management skills, and have demonstrated ability to effectively lead.
A passion for hospitality will be apparent from speaking with you; you naturally connect with colleagues and guests.
Strong organizational skills, attention to detail, and an entrepreneurial spirit.
The experience/knowledge of what a good piece of business looks like, as well as the ability to communicate and collaborate with the operations team so they know what our guests will be expecting.
Ability to use the tools of our trade: computers, Hospitality CRM (Salesforce), databases, property management systems, and industry business intelligence tools (Agency360).
Not afraid to get your hands dirty for the good of the team, and above all, you'll deliver results.

Responsibilities

Develop and implement successful group sales solicitation activities to secure new and repeat business from target market segments, with a special focus on wedding parties and events.
Lead by example in exceeding our ambitious client acquisition, revenue, and market share goals.
Cultivate and activate the key sales strategies, tactics and action plans required to achieve your hotel's financial targets.
Know what a "win-win" looks like by putting together tailored proposals, and contracts that benefit both the hotel(s) and the client.
Support and inform the operations team in the execution of group related events, playing a strategic role with executing programming as the liaison between Marketing team & operations team on property.
Clearly communicate the direction and purpose of all initiatives to all shareholders in the hotel operation so as to eliminate silos and reinforce collaborative execution of goals.
Actively seek out critical information on market trends, segment behavior, and other data to make informed decisions and remain ahead of the pack, presenting your data, strategies, and results to senior leadership and ownership.
Create and distribute BEO’s and group resumes, as well as leading meetings to review group resumes and BEO’s.
Prepare Sightline monthly group pace report and articulate weekly STS group pace results and prospect pipeline on owners calls and in person meetings.
Collaborate with VP of Sales & Corporate Marketing Team with needs to generate reports, presentation slides, and on property events.
Assist with photo shoot set up and execution.
Establish local partnerships with wineries and local vendors that align with hotel brand to enhance customer experience, collaborate with to promote hotel.
Input in development of events vision and strategy that spans all business units and creates value for our guests and clients.
Actively seek out local hotel community and tourism industry partners to stay current on current market occurrences/happenings impacting hotel supply and demand.
Champion employee engagement and promote a collaborative and inclusive environment where all employees are encouraged to speak up and their input is valued.
Collaborate with shared services partners (marketing, sales and revenue management, people & culture), to maximize performance and engage with companywide initiatives.
Champion our values, vision, and culture.