Sales and Marketing Coordinator

Ingleside at Rock Creek•Washington, DC

11d•Onsite

About The Position

This position is primarily responsible for supporting the community Sales Team and the Ingleside Marketing Team in the sales and marketing of residences to prospects and move-ins of depositors. Additional duties include event support, clerical and receptionist work for the community Sales Team.

Requirements

Associates degree in a Marketing or related field, one (1) to three (3) years sales and marketing experience required; or equivalent combination of education and experience.
Incumbent should be able to apply practical knowledge and understanding to carry out instructions furnished in written and oral form, possess high-quality verbal and written communication ability, possess strong customer service skills, be self-motivated and driven, and be available for travel or weekend work.
Must be proficient in the operation of computer applications such as Microsoft Office Suite applications and Customer Relationship Management (CRM) software.

Nice To Haves

Commission opportunities available for Waitlist deposits and Move-in for Independent Living, Assisted Living and Memory Support

Responsibilities

Works in conjunction with the Director of Sales to promote and sell resident apartments in order to maintain and exceed set occupancy and reservation goals for the community.
Coordinates post sales activity and move-in activity with Sales Counselors, Move-In & Transitions Manager, and other departments, as necessary.
Monitors community website, social media pages, and online directories to ensure information is current and events are listed.
Track and label incoming prospects in community website.
Supports sales effort as needed by greeting walk-ins and conducting “basic” community tours.
Maintains and provides accurate sales, marketing, and occupancy reports as needed and in a timely fashion.
Supports the Ingleside Marketing Team with public relations efforts by communicating potential public relations stories about the community and residents.
Manages social media channels, including creative posts and responding appropriately to comments.
Requests online reviews from residents and family members of residents.
Works with Ingleside Marketing Team to coordinate and execute photoshoots, videos, and marketing content.
Manages closing paperwork.
Manage onsite, offsite and virtual marketing/sales events – setting up date & time, coordinating resident participants, submits catering order, coordinates room set-up.
Works beyond normal working hours, weekends and holidays and on other shifts as necessary.
Performs other duties as assigned.
Performs clerical functions for the Sales department as well as other general office duties as assigned.
Organizes and maintains Sales office and drive per established protocol.
Provides a welcoming experience and a clean showroom for prospects and depositors.
Answers phones, directs calls to the Sales Counselors.
Performs word processing and clerical duties as requested in a timely and accurate manner, must proof all work before forwarding to residents or staff, ensuring 100% accuracy.
Updates record of all sales calls and outreach in the CRM.
Follows up on sales calls as requested.
Prepares promotional materials, including newsletters, brochures, and related items to promote throughout the local community.
Monitors and maintains reporting on current residential inventory.
Creates occupancy reports and updates them.
Maintains depositor files in proper order until they are turned over to community leadership.
Creates and maintains supply of application/admission and closing packages according to established protocols.
Maintains information up to date in different databases, such as in the CRM and PointClickCare, ensuring the integrity of the database.
Provides dashboard reports on a weekly and monthly basis.
Process invoices and deposit refunds.
Maintain checkbook.
Monitors maintenance and housekeeping needs for campus model and reports conditions to Director of Sales.
Demonstrates professional development/skills competency in all activities.
Complies with established safety rules and practices.
Uphold our ARISE values—Accountability, Respect, Innovation, Stewardship, and Excellence—which guide our behavior, decisions, and service to others with purpose and integrity.