Sales Activator

Red BullSudbury, ON
CA$57,000 - CA$63,000Onsite

About The Position

The Sales Activator's main priority is driving excellent trade execution throughout their market, in partnership with the local Distribution Partner. Key responsibilities include: Executing long term sales drivers in key retail and impulse accounts, securing distribution of Red Bull in new accounts across all channels, implementation of merchandising standards; tracking and measuring KPI execution, and coordinating with local distribution partner to ensure flawless execution.

Requirements

  • Outstanding sales experience and track record in Consumer Goods industry (Beverage Preferred), +3 years.
  • Distributor and Supplier experience preferred.
  • Ability to lead, manage and motivate distribution partners with experience, +3 years.
  • Strong communicator and motivator.
  • Excellent negotiator and influencer.
  • Clear and proven ability to develop and implement successful sales and trade marketing strategies.
  • Strong knowledge of consumer marketing principles.
  • Excellent communication skills, including presentation and training ability.
  • Able to work independently with responsibility, and be organized.
  • Experience with basic administrative programs, Windows, Word, PowerPoint, Excel.
  • Fluent in English.

Nice To Haves

  • University – Bachelor’s Degree preferred.

Responsibilities

  • Drive Red Bull Perfect Store conditions to Win vs Competition in the market.
  • Execute, with the DP, the opening of new accounts (REACH) to expand the number of rooftops buying directly from Red Bull.
  • Actively sell additional points of distribution (display) to improve the in-store presence of the Red Bull brand.
  • Actively encourages DPs to enroll independent accounts into the Volume Incentive Program (VIP), following up with a robust routine to ensure program compliance and growth.
  • Wired sell with the key regional strategic accounts to drive efficient promotional execution and in–store conditions.
  • Effectively plans their schedule to maximize time in stores with the greatest impact.
  • Consistently communicate with DP field personnel to guarantee alignment and focus on the daily/weekly/monthly priorities.
  • Initiates plans to drive KPI execution and maintain vertical accountability throughout the organization.
  • Plan, build, and lead relevant seasonal trade-blitzes to capture key peak volume opportunities.
  • Effectively leverage available data to drive insights to support selling story.
  • Acts as a trusted advisor to key customers in the market.
  • Communicates regularly and works cross functionally with both the internal team and the DP.
  • Be a credible contributor to the local full cell team.
  • Brings the brand to life by championing the World of Red Bull mentality and mindset.

Benefits

  • Annual bonus
  • Accommodations are available throughout the recruitment process
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