RV Sales Associate

GENERAL RV CENTER•Ashland, VA

About The Position

At General RV Center, the RV Sales Associate helps customers discover the RV lifestyle and supports them in creating lasting memories. The role offers performance-based earning potential: the top 20% of performers earn $170,000 or more annually, 60% earn over $100,000 annually, and motivated first-year representatives averaged more than $76,000. The associate manages the sales process, provides knowledgeable and tailored customer guidance, follows up with leads, and coordinates with the Finance team to complete deals. General RV was founded in 1962 and has grown into a major RV dealer operating multiple Supercenters across the country and an inspection facility in Indiana. The company remains family-owned and has been recognized by Crain’s Detroit as one of Michigan’s largest and fastest-growing privately held companies since 2014.

Requirements

  • Must have a valid driver’s license.
  • Move quickly, stay sharp, and build trust with customers.
  • Bring a competitive spirit and motivation to raise performance standards.
  • Maintain a positive attitude, work hard, remain coachable, and enjoy the work.
  • Have a passion for the RV lifestyle and a willingness to go the extra mile for customers.

Responsibilities

  • Manage the full sales process, from product selection and negotiation through closing.
  • Provide expert RV knowledge and recommendations tailored to customers.
  • Build long-term customer relationships and deliver exceptional service.
  • Keep current on product updates, inventory insights, and training.
  • Follow up daily with leads through the CRM system.
  • Present solution-based options that meet customer needs.
  • Partner with the Finance team to coordinate lending and finalize deals.

Benefits

  • Medical, dental, vision, life, and disability insurance options.
  • Health Savings Account (HSA) option.
  • Paid Time Off.
  • 401(k) with company matching.
  • Industry-leading sales and product training.
  • Powerful brand recognition.
  • Team-oriented culture.
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