Rural Health Transformation Content Coordinator

CDC Foundation•Kentucky, KY
•$0 - $85,000•Remote

About The Position

The CDC Foundation is seeking a Rural Health Transformation (RHT) Content Coordinator to support the Kentucky Rural Health Transformation Program, a multi-year statewide initiative to modernize rural health systems and improve access, quality, and sustainability for rural Kentuckians. The program includes five initiatives: Rural Community Hubs, PoWER (perinatal health), Rapid Response to Recovery (behavioral health and crisis care), Rooted In Health (integrated/oral health), and Crisis To Care (community trauma care and EMS), coordinated by a central program office. The role combines hands-on content production with participation in communications strategies and execution plans, supporting clear, consistent, coordinated messaging across the program. In partnership with the Communications Lead, the Coordinator is also the day-to-day coordination lead for the Engagement and Outreach Coordinator team, helping field-facing staff obtain materials, messaging direction, and support for representing the program in Kentucky communities. The position is currently remote, with Kentucky residents only and some travel required. The role requires operating a motor vehicle, a valid driver’s license, acceptable insurance, and compliance with the CDC Foundation’s motor vehicle record review and driver safety policy. The position end date is June 30, 2028. The project is funded by CMS/HHS, and responsibilities may evolve as program needs change, subject to written approval by the CDC Foundation and Kentucky Department for Public Health.

Requirements

  • Bachelor’s degree in communications, public relations, journalism, public policy, public administration, marketing, or a related field.
  • At least 5 years of experience in communications, public affairs, or strategic communications.
  • Demonstrated experience developing and executing communications strategies that support large-scale programs, initiatives, or portfolios.
  • Ability to translate complex programmatic, technical, or policy information into clear, audience-appropriate messaging.
  • Ability to manage multiple projects and deadlines simultaneously in a fast-paced environment.
  • Strong written and verbal communication skills, including the ability to tailor messaging for executive, legislative, and public audiences.
  • Demonstrated ability to work across organizations and functions to coordinate messaging and support alignment.
  • Must be a Kentucky resident.
  • Must operate a motor vehicle as part of job duties and maintain a valid driver’s license in the state of residence.
  • Must comply with motor vehicle record review requirements, self-report motor vehicle violations or convictions, and provide proof of acceptable insurance coverage.

Nice To Haves

  • Experience supporting communications in healthcare, public health, nonprofit, or public-sector settings.
  • Experience coordinating review or approval workflows across multiple stakeholders.
  • Experience with web content management systems or basic page editing.
  • Familiarity with Kentucky’s rural communities or public health landscape.

Responsibilities

  • Coordinate execution of strategic communication plans, producing materials directly and coordinating with consultants as needed.
  • Establish and maintain consistent narratives about program objectives, progress, and outcomes for internal and external audiences.
  • Track communications plan execution and proactively identify gaps, timeline risks, and scope changes.
  • Co-develop systems, processes, and frameworks to support consistent and timely communications across the program portfolio.
  • Draft, edit, and format program updates, partner newsletters, web copy, and initiative-specific documents in accordance with approved messaging and brand standards.
  • Support development and maintenance of web content for ruralhealthplan.ky.gov, including page updates and referring content to the Communications Lead for review.
  • Prepare presentations, briefing documents, and one-pagers for program leadership and initiative teams using approved templates.
  • Manage incoming communications requests and tracking, ensuring requests are complete before routing them to the Communications Lead.
  • Guide initiative staff on messaging consistency, formatting standards, and submission requirements; escalate strategic or approval questions to the Communications Lead.
  • Track initiative-level communications needs and flag emerging gaps or timing conflicts to the Communications Lead.
  • Apply KY RHTP messaging, tone, and brand standards; proofread and format materials before review.
  • Maintain shared file libraries and content archives in approved platforms, keeping materials organized, versioned, and accessible.
  • Manage the editorial calendar and intake tracker, maintain current statuses, and flag items at risk of missing deadlines.
  • Track communications activity metrics and support reporting to the Communications Lead.
  • Coordinate day-to-day support for the Engagement and Outreach Coordinator team, ensuring field-facing staff have needed materials, messaging direction, and support.

Benefits

  • Benefits are offered; specific benefits are not listed.
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