Roofing Sales Lead
About The Position
ACS Roofing Sales Lead / Sales Manager Position Summary The Roofing Sales Lead / Sales Manager is responsible for driving revenue growth, leading the roofing sales team, developing strategic customer relationships, and ensuring accurate, profitable project acquisition. This role bridges sales strategy and production execution, ensuring projects are sold correctly, scoped properly, and aligned with company profitability goals. Success in this role means: Consistent revenue growth Strong sales team performance Accurate estimating and clean handoffs to production High customer satisfaction and repeat business This is a leadership role — not just a salesperson.
Requirements
- 5+ years in commercial roofing sales
- 2+ years in sales leadership or management
- Strong estimating and blueprint reading skills
- CRM experience
- Proven track record of meeting or exceeding sales targets
- Strong negotiation and communication skills
- Ability to coach and hold team accountable
Responsibilities
- Revenue & Sales Leadership
- Lead and manage the roofing sales team
- Set and track monthly, quarterly, and annual sales goals
- Drive new business development and strategic partnerships
- Monitor pipeline health and forecast revenue accurately
- Develop territory and account strategies
- Sales Process Management
- Establish and enforce a structured sales process: Lead intake, Site inspections, Scope development, Estimating, Proposal presentation, Contract execution
- Ensure CRM is updated daily and accurately
- Track close ratios, sales cycle length, and pipeline stages
- Improve conversion rates through coaching and accountability
- Estimating & Proposal Oversight
- Oversee or assist with roofing estimates (repairs, re-roofs, maintenance)
- Ensure all proposals are: Accurate, Profitable, Complete in scope
- Review margins before contracts are signed
- Collaborate with Production Manager on pricing feedback
- Client Relationship Management
- Develop long-term relationships with: Property managers, General contractors, Commercial building owners, HOA boards
- Conduct follow-ups after project completion
- Resolve customer concerns in partnership with production
- Drive repeat and referral business
- Sales Team Development
- Recruit, onboard, and train roofing sales reps
- Conduct ride-alongs and field coaching
- Hold weekly sales meetings
- Review KPIs and individual performance metrics
- Create performance improvement plans if necessary
- Production Alignment
- Ensure smooth handoff from sales to production
- Participate in pre-job meetings when needed
- Confirm scope clarity to avoid change orders caused by sales errors
- Maintain strong communication with Roofing Production Manager
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
