RIA Marketing Manager

Clients Blackbox, Inc.

3d•Remote

About The Position

Clients Blackbox is a performance marketing agency specializing in Meta advertising for Registered Investment Advisors. We help financial advisors grow their practices by generating qualified appointments with high-net-worth prospects. Our proven video sales letter methodology has generated more than $45 billion in AUM pipeline for financial advisors across the country. We operate with a performance-first mindset. Our clients hire us to deliver qualified appointments at a specific cost per appointment, with target show rates and close rates that make the economics work for their practice. Clients Blackbox is in a major growth period, and we're looking for a Senior Paid Media Strategist / Account Strategist who can own client accounts from strategy through execution.

Requirements

4+ years of hands-on paid media experience, with a strong focus on Meta advertising
Experience simultaneously managing multiple client accounts and leading client-facing conversations
Proven ability to manage campaigns toward defined performance targets while supporting client retention
Experience with conversion tracking, pixels, and basic marketing automation
Strong communication, organization, and problem-solving skills

Nice To Haves

Financial services marketing
Lead-generation and appointment-setting campaigns
Video sales letter marketing
High-ticket or considered-purchase funnels
Direct-response advertising

Responsibilities

Own a portfolio of client accounts and serve as the primary point of contact
Lead bi-weekly client calls covering performance, strategy, priorities, and next steps
Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls
Translate campaign data into clear, actionable recommendations for non-technical clients
Build strong client relationships that support retention, renewals, and referrals
Solve account issues proactively to support stability and growth
Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking
Manage budgets, audience targeting, bid strategies, creative testing, and campaign variables
Monitor performance daily and make adjustments based on cost-per-appointment and other key metrics
Diagnose underperforming campaigns and develop strategies to improve results
Test audiences, messaging, and creative to identify opportunities for stronger performance
Contribute to ad copy and campaign messaging
Set up and troubleshoot tracking, Meta pixels, and conversion events
Configure Calendly integrations, Zapier automations, and lead-routing workflows
Resolve technical issues between advertising platforms and client systems
Proactively monitor tracking and lead flow to prevent issues from affecting client results