Revenue Growth & Sales Planning Manager

Tony's ChocolonelyNew York, NY

About The Position

Tony’s Chocolonely is seeking a Revenue Growth & Sales Planning Manager to join their Sales Strategy Team. This role is crucial for driving Revenue Growth Management across key areas including pricing, promotional effectiveness, trade spend optimization, portfolio management, forecasting, and gross-to-net governance. The position involves close collaboration with Sales, Finance, and Demand Planning teams to achieve profitable growth in the US and Canadian markets. The manager will also be the primary business owner for Confido (TPM), managing the platform relationship and supporting cross-functional teams. The ideal candidate will be analytical, commercially minded, collaborative, and thrive in a fast-paced, high-growth environment, contributing to Tony's mission of making 100% Exploitation Free chocolate the norm.

Requirements

  • 3-5 years of experience in CPG Sales, Trade Finance, Revenue Growth Management, Category Management, Data Analytics.
  • Advanced business analytical skills: familiarity with data analysis and visualization tools for presenting insights to stakeholders (proficient in Excel, Power BI, and PowerPoint).
  • Ability to translate complex analytics into clear, actionable commercial recommendations that Sales and Leadership act on.
  • Commercial Influence & Collaboration: Ability to challenge assumptions, influence Sales and Finance partners, and embed RGM guardrails into day-to-day decision making.
  • Strong understanding of P&L management and sales/financial forecasting.
  • Experience building and developing pricing and promotional strategies.
  • Understanding of trade management, pricing elasticity, and competitive price analysis.
  • Experience with POS data (SPINS, Nielsen etc.) to inform forecasting and promo analysis.
  • Experience working in and managing a TPM.

Responsibilities

  • Own gross-to-net performance, ensuring delivery of both revenue growth and margin improvement.
  • Build and maintain customer-, channel-, and promo-level profitability views to guide pricing, investment, and portfolio decisions.
  • Monitor commercial performance versus budget and forecast, highlighting risks and opportunities.
  • Develop and evolve pricing and promotional strategies across channels, balancing competitiveness, elasticity, and margin.
  • Lead Price Pack Architecture (PPA) modeling to evaluate pack size, form, and price.
  • Support price increases, customer submissions, and competitive price analysis.
  • Assess promotional ROI and effectiveness, acting as a strategic challenger to ensure trade dollars show strong returns.
  • Own trade investment governance, including budget tracking, accruals, and promo matching within Confido.
  • Serve as the primary liaison between Sales, Finance, BI, and Ops for TPM processes.
  • Partner with Sales, Finance, and Demand Planning to align forecasts, assumptions, and execution plans.
  • Run monthly business reviews, sales forecast accuracy checks, and post-promo analysis with the sales team.
  • Deliver clear, actionable insights on mix, pricing, promotions, and revenue drivers.
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