Retail Sales Rep, Atlanta South

FerraraAtlanta, GA
$60,000 - $70,000Remote

About The Position

The Retail Sales Representative ensures perfect retail execution of store level sales and priority plans within an assigned territory. This is an entry point into our Ferrara Sales organization. This territory consists of high-volume grocers and mass merchandise customers. Integrity is a crucial component of this role and requires the ability to work independently without direct supervision all while working effectively and efficiently. The Retail Sales Representative is responsible for achieving sales KPI objectives including overall sales growth of assigned territory, 100% distribution on Ferrara and Ferrero products, build and maintain in-store displays, and maintain shelf integrity. This role leads the overall relationship at the store level. A successful sales representative will be driven, communicative, influential, entrepreneurial, and organized. This position calls on the Atlanta South area (Covington, Fayetteville, Stockbridge, Riverdale, Union City, Morrow, Lithonia, Conyers, McDonough, College Park, Stockbridge, Ellenwood, Lithonia, Covington, Locust Grove, and East Point). The successful candidate must reside within the territory boundaries. NOTE: THIS ROLE IS REMOTE

Requirements

  • BS/BA required.
  • Must have a valid driver license.
  • Must be able to drive to make multiple sales calls on a daily basis with personal vehicle.
  • Ability to work remotely.

Nice To Haves

  • A minimum of 1-2 years of successful Retail and/or Consumer Goods experience preferred.
  • Industry/Retail Knowledge preferred.

Responsibilities

  • Audit key Ferrara and Ferrero SKUs at front registers and center store to ensure on-shelf availability and close distribution gaps.
  • Leveraging fact base selling tools and technology to sell priorities to the Key Decision Makers (KDM’s). These include company priorities and incremental displays to increase territory sales.
  • Leverage promotional activity to increase Point-of-Sale (POS) by forward-selling displays and national marketing events.
  • Utilize selling techniques to influence KDMS to order additional products to secure secondary displays throughout the store.
  • Place Point of Sales (POS) and Instant Redeemable Coupons (IRCs) as needed.
  • Maintain on shelf availability by correcting any out of stocks with top stock or back-stock inventory.
  • Transport product to and from the back room to shelf locations and all displays to maintain shelf and display capacity.
  • Review specific territory business (KPIs, trends, gaps/opportunities), provide solutions where gap exists and execute these solutions accordingly. Own and lead this territory with store and management team.
  • Enforce compliance throughout the year by providing business updates to the KDMs in each store.
  • Use data to identify up-selling opportunities to gain incremental displays/features.
  • Review Tableau reports to monitor results and take action to address any opportunities to win in the territory.
  • Build and maintain business relationships with Walmart store’s key decision makers.
  • Engage in weekly calls with peers while proactively sharing best practices, solutions, and insights across the team.
  • Participate in conference calls, trainings, and attend all sales meetings.
  • Effectively manage stores within assigned territory to meet required frequencies and coverage KPIs.
  • When necessary, will complete accurate timely reports, recaps, and expense reports.
  • Report any item discrepancies, store issues, key competitor, and category information to the District Sales Manager.
  • Understands and demonstrates the Company’s core values: empowerment, collaboration, agility, integrity, and empathy.
  • Performs other duties as assigned.

Benefits

  • Comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO).
  • Eligible employees may also receive an annual bonus based on company performance.
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