Retail Media Manager

Acadia.io•Atlanta, GA

1d•Remote

About The Position

As an Amazon PPC Manager, you will be vital in continuing our efforts as an industry leader by creating best-in-class PPC strategies for accounts on Amazon, Walmart and Instacart while working with a team of PPC Specialists and Data Specialists to drive profitable sales growth for Acadia’s clients. This role is one that is challenging and rewarding as you develop your PPC skills and stay up to date with Amazon, Walmart, Target and Instacart’s new paid search features, leveraging Acadia’s industry leading position within the space. The successful candidate has an opportunity to develop an exciting career in a dynamic, growing digital marketing company.

Requirements

Proven track record in managing complex pay per click and display advertising campaigns with thousands of targeting options per account.
Ability to coordinate several projects simultaneously.
Ability to provide high level summaries and efficiently present in depth analysis.
Candidates must quickly become comfortable articulating the value of Acadia to clients and prospects by representing our company’s services while maintaining a deep client focus.
A lifelong learner with a strong drive for results is essential.
Bachelor’s degree in business or marketing is preferred.
3+ years of experience with Pay Per Click advertising (Amazon Advertising, Google Ads, Bing Ads, Facebook Ads)
1+ years of experience with Amazon Advertising
Advanced Microsoft Excel skills
Ability to work well independently and be self-motivated
Excellent analytical, oral and written communication
Attention to detail while also having the ability to handle multiple priorities

Nice To Haves

Working in a collaborative team culture.
Identifying opportunities for clients’ growth and new services for existing markets.

Responsibilities

Use Amazon’s Advertising Console dashboards to identify opportunities and optimize our clients’ PPC advertising campaigns on a daily / weekly basis.
Use additional third party software to perform keyword research and implement automated optimization tactics.
Present the latest results, activities and planned tactics for the upcoming 90 days to clients.
Directly oversee a small team of PPC Specialists who own their own clients.
Hold consistent 1:1 meetings and support their development and growth in the PPC field and Specialist role.
Communicate with PPC colleagues to exchange experiences.
Coordinate with team members who work on other aspects of the client business (brand protection, SEO, organic marketing) and define strategies that are aligned with one another.
Check out the competition to see what strategies they’re employing to drive growth and use that as inspiration to pull together a plan that will drive new business for Acadia.
Report to clients on a weekly or bi-weekly basis, delivering data and the story behind it, and developing next steps to improve performance further.
Quickly identify trends within the account you manage and take appropriate action to course correct.
Contribute to the company owned blog, attend company hosted webinars, and participate in live events where you share your latest views on Amazon advertising’s developments and opportunities.