Retail Insights Associate Manager
About The Position
O Positiv Health is a Los Angeles-based women’s health company offering science-backed vitamins, supplements, and personal care products. The Retail Insights Associate Manager partners across the retail team to improve marketing effectiveness at Target, Walmart, CVS, and other retailers. The role owns and supports analysis of digital retail performance, consumer insights, shopper marketing programs, and other strategic marketing initiatives to identify drivers of business results and growth. It also connects retail marketing with other organizational teams to ensure initiatives are executed effectively. The successful candidate is data-focused, organized, interested in marketing, and comfortable working across varied projects in a fast-moving, high-growth environment. The position reports to the Head of Retail Marketing. It is based in person in Santa Monica, Los Angeles, Monday through Thursday, with remote work on Fridays.
Requirements
- Bachelor’s degree and equivalent work experience in a highly analytical role.
- 3–5 years of experience in management consulting and/or at a large CPG company, retailer, or startup in strategy and operations.
- Extremely detail-oriented, with an instinct to investigate the reasons behind data and results.
- Strong project management skills; organized, deadline-driven, and able to manage multiple workstreams and stakeholders.
- Genuine interest in marketing and brand-building.
- Confident communicator who can turn complex analysis into simple, actionable recommendations for non-technical audiences.
- Entrepreneurial and resourceful, with enthusiasm for growing within a fast-scaling consumer brand.
- Currently authorized to work in the United States on a full-time basis.
Nice To Haves
- Experience in retail or shopper marketing or e-commerce.
Responsibilities
- Analyze retail marketing performance across paid media, shopper marketing, and in-store activations; uncover insights, measure impact, and optimize future investments.
- Lead consumer insights initiatives with external experts to identify shopper and category trends and growth opportunities.
- Translate data and insights into strategic recommendations for retail marketing initiatives and broader business decisions.
- Oversee digital marketing programs, including sponsored products, display, and platform-specific initiatives across Walmart, Target, Instacart, and other platforms.
- Partner with agency teams to optimize ROAS, CPC, CTR, CVR, and overall digital growth.
- Build and optimize onsite and offsite display campaigns, including audience segmentation and creative A/B testing.
- Identify retail growth opportunities through retail media networks, in-store activations, digital incentives, and broader campaign ideas.
- Coordinate retail creative projects end to end, serving as liaison between Retail and Creative and keeping cross-functional work organized, on track, and impactful.
Benefits
- Flexible PTO, sick days, and wellness days.
- Monthly social hours.
- Medical, vision, and dental coverage.
- 401(k) with matching.
- $50 per month fitness reimbursement and up to $1,800 in annual wellness benefits.
- Collaborative, high-performance, respectful work environment.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
