Global Retail Marketing, Retail Experience Manager

Nike • Beaverton, OR

4d • Remote

About The Position

This role is responsible for leveraging insights and best practices to create and evolve the store experience. The manager will lead the development and evolution of a best-in-class retail experience across all store concepts, including services and membership, that ultimately inspire, power and serve the geographies, and a Member first journey. The role involves liaising with various cross-functional partners to continue to innovate and evolve retail marketing to better serve consumers. The manager will partner on the development of strategies to support stores offense, product and service experiences, membership innovation, and evolution for an O2O Member first journey, creating briefs that deliver against that vision. This includes liaising with cross-functional teams and leveraging insights to bring best-in-class storytelling, services and brand experiences to life, empowering geos and cross-functional teams with strategies, tools and guidance to deliver a fully integrated and elevated journey.

Requirements

• Master’s degree in Arts and Science, Regional Planning, or Architecture.
• 2 years of experience in the job offered or in a marketing-related occupation.
• Proficiency in Keynote.
• Proficiency in Miro.
• Proficiency in Sketch-up Model Software.
• Proficiency in Adobe InDesign.
• Experience in Product Marketing Campaign development and Execution for physical retail.
• Experience in Retail Construction Timeline Planning.
• Experience in Event/Brand Experience Planning and Management.
• Experience in International Retail.
• Experience in Strategic Retail Concept Development.
• Experience in Tactical Retail Marketing Execution.
• Experience in Vendor and agency management strategy development and tactical executions.

Responsibilities

• Create and evolve the store experience using insights and best practices.
• Lead the development and evolution of a best-in-class retail experience across all store concepts, including services and membership.
• Inspire, power and serve geographies with a Member first journey.
• Liaise with various cross-functional partners to innovate and evolve retail marketing.
• Partner on the development of strategies for store offense, product and service experiences, and membership innovation.
• Create briefs that deliver against the vision for an O2O Member first journey.
• Bring best-in-class storytelling, services, and brand experiences to life.
• Empower geos and cross-functional teams with strategies, tools, and guidance for an integrated and elevated journey.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior