Retail & Digital Strategy Manager
About The Position
Nintendo of America is seeking a Retail & Digital Strategy Manager to join their Retail Marketing & Strategy team. This team provides strategic, business-critical guidance to Nintendo's sales teams and retail partners to effectively reach and influence consumers across in-store and online retail channels. Through impactful marketing and promotional planning, the team aims to elevate product awareness, strengthen brand affinity, and drive sales performance. The role involves leading retail digital content strategy, managing digital content readiness for retail launches, creating and managing new tools, and overseeing quarterly sales planning processes. The manager will also develop comprehensive programs and launch content, implement strategies to enhance the customer journey in an omni-channel environment, and ensure program alignment with overall strategy and volume objectives. Additionally, the role requires managing policy adherence, collaborative projects, budget tracking, provider relationships, and overseeing the performance and optimization of Nintendo's offerings.
Requirements
- Minimum of seven years relevant work experience.
- Two or more years of experience presenting analysis recommendations to retailers and leadership.
- Experience working in or leading a multi-functional department.
- Proven experience in managing complex projects with multiple stakeholders.
- Expert in spreadsheet and database applications (Excel, Word, Business Objects), proficient in PowerPoint.
- Undergraduate degree in Business, Economics, Marketing, a related field, or equivalent.
- Applicants must be legally eligible to work in the United States to be considered. Visa sponsorship is not available for this role.
Nice To Haves
- Experience with Oracle, Tableau, and Smartsheet a plus.
Responsibilities
- Leads retail digital content strategy, including digital content cards, in-aisle merchandising, retailer.com content, and omnichannel launch support.
- Partners with internal teams (Engineering, Marketing, Finance, 3rd party) and retail to ensure digital content programs are accurately represented across physical and digital retail touchpoints.
- Manages digital content readiness for retail launches, including presell coordination, product detail accuracy, merchandising requirements, and issue resolution.
- Creates and manages new tools and enhancements, and provides technical training and support to Nintendo of America Inc. (NOA), Nintendo of Latin America (NLA), and Nintendo of Canada (NOCL) sales and marketing teams.
- Manages the quarterly sales planning processes, meetings and strategies.
- Creates comprehensive programs and launch content for internal teams and retail partners.
- Implements strategies to enhance the customer journey in an omni-channel environment.
- Develops guidelines to ensure program alignment with overall strategy and volume objectives.
- Manages and tracks policy adherence and establishes policies that ensure brand equity is adhered to.
- Manages collaborative projects with internal teams related to closeouts, off-sets, evergreens, and discontinued items.
- Tracks and optimizes budget spend and ensures consistent approach to forecasting, budgeting, and administration of funds availability.
- Manages provider relationships, contracts, and trainings for NOA.
- Oversees the performance and optimization of Nintendo’s offerings including effective merchandising, promotional strategies, and customer engagement.
- Manages and analyzes program effectiveness and optimizes budgetary spending with recommendations to maximize profitability/volume.
Benefits
- medical
- dental
- vision
- 401(k)
- paid time off
- potential for a semi-annual discretionary performance bonus
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What This Job Offers
Job Type
Full-time
Career Level
Senior
