Retail Brand Representative

Acosta•Albany, NY

11d•Onsite

About The Position

The Retail Brand Representative is responsible for the in-house marketing, promotion and sale of specified products, ranging from perfume/fragrance products to electronics. This requires learning about the detailed history of the products/companies and being prepared and ready to communicate this to the customer as part of the overall promotion. Based on a broad promotional concept, the incumbent will use his/her own creativity in setting up and designing necessary displays within specified locations. Considerable point of sale interaction with the ultimate customer is expected and required and the ability to significantly and positively impact sales volume of the assigned product as a result, is a fundamental expectation for this position.

Requirements

Previous retail, sales, customer service, or brand ambassador experience preferred.
Interest in technology and computing products.
Strong communication and presentation skills.
Ability to build relationships with customers, retail associates, and store leadership.
Self-motivated with the ability to work independently.
Comfortable speaking to groups and conducting product training sessions.
Reliable transportation and ability to travel locally between store locations if required.

Responsibilities

Engage customers in a friendly, professional, and energetic manner.
Identify customer needs and recommend appropriate computing solutions.
Demonstrate product features, benefits, and real-world use cases.
Assist customers in making informed purchasing decisions.
Promote a complete solution approach by identifying complementary products and services.
Deliver exceptional customer service that enhances the overall shopping experience.
Train and educate retail associates on key product features, benefits, and selling strategies.
Conduct informal coaching sessions, product demonstrations, and training events.
Build strong relationships with store leadership and sales associates.
Serve as a trusted resource for product knowledge and competitive positioning.
Reinforce client messaging and key selling behaviors during store visits.
Represent multiple vendor partners with professionalism and enthusiasm.
Maintain current knowledge of computing products, industry trends, and competitive offerings.
Ensure product displays, signage, and merchandising standards are executed properly.
Gather and share marketplace insights, customer feedback, and competitive intelligence.
Support promotional events, product launches, and special sales initiatives.
Deliver a high-quality experience that reflects positively on both our clients and retail partners.
Create excitement around products through engaging conversations and demonstrations.
Consistently represent client brands with integrity, passion, and professionalism.