Residential Programs Leader

ABB•Remote, NC

5d•$100,500 - $130,000•Remote

About The Position

The Residential Programs Leader is responsible for developing, implementing, and managing programs designed to increase revenue, expand market share, and strengthen customer loyalty in the residential market. The successful candidate will take full ownership of their programs, overseeing all related marketing activities, promotions, and execution support.

Requirements

Bachelor’s degree in business, Marketing, Engineering, or related field
10+ years of experience preferred
Willingness to travel (up to 30–40%) to support roadshow events and customer engagements
Experience working in or selling to the residential electrical or construction market
Strong project management skills with the ability to manage multiple programs simultaneously

Responsibilities

Own the full lifecycle of residential go-to-market programs, developing strategies, goals, KPIs, budgets, and continuous improvement initiatives aligned with business objectives.
Build and manage a loyalty program for small and mid-size electrical contractors, including tiered incentives, rewards, engagement strategies, and ongoing partner support.
Plan and execute the product and solutions roadshow, coordinating logistics, regional schedules, routes, events, and customer engagement in partnership with Sales and Marketing.
Develop and execute strategies to expand into new market segments through buying group partnerships, build relationships with group leadership and members, and identify new market opportunities.
Manage strategic relationships and contractual commitments, ABB’s platform presence, rebate programs, advertising opportunities, and performance tracking to increase builder engagement and product preference.
Oversee program-specific marketing materials, digital content, promotional campaigns, trade shows, events, and channel marketing activities while maintaining consistent brand messaging and product positioning.
Track and analyze program performance, customer feedback, market trends, and competitive activity to identify opportunities, improve program effectiveness, and inform future product and program development.

Benefits

Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
Choice between two dental plan options: Core and Core Plus
Vision benefit
Company paid life insurance (2X base pay)
Company paid AD&D (1X base pay)
Voluntary life and AD&D – 100% employee paid up to maximums
Short Term Disability – up to 26 weeks – Company paid
Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.
Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance)
Paid Parental Leave
Employee Assistance Program
Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
Employee discount program
401k Savings Plan with Company Contributions
Employee Stock Acquisition Plan (ESAP)
11 paid holidays.
Vacation under a permissive time away policy.