Research Manager, AI Product Insights

Apple • Cupertino, CA

2d

About The Position

Apple's Market Research and Analytics team, part of Worldwide Product Marketing, is looking for a survey data analyst to provide critical customer insights that will shape our product and marketing strategies. We’re looking for a practitioner who is an expert in analytics and data science, understands innovative research methodologies, and has extensive experience translating complex data into clear business insights. If you have a passion for understanding consumer behavior and a proven track record of using data to solve business problems, we want to hear from you. We're looking for a Research Manager to lead our team's efforts to understand where consumer expectations and behaviors around AI assistants are heading. You'll own the full lifecycle of AI research — from designing use case evaluations, identifying white space opportunities to understanding how people navigate a world with multiple, overlapping AI assistants (system-level assistants, in-app assistants, and third-party agents). This is a highly visible, cross-functional role sitting at the intersection of research rigor, product strategy, and consumer insight.

Requirements

• 10+ years of experience in market research, competitive intelligence, UX/product research, or applied ML evaluation.
• Demonstrated experience designing rigorous comparative/blind evaluation studies (human evals, A/B or preference testing, or benchmark suite design).
• Experience researching consumer behavior around emerging tech/AI products, including mental models, adoption, trust, and habit formation.
• Strong quantitative literacy, including statistical significance, sampling methodology, and survey design.
• Ability to synthesize technical and qualitative findings into executive-ready narratives.

Nice To Haves

• Strong understanding of the AI assistant/agent landscape (system assistants, in-app assistants, chat/voice interfaces).
• Track record of cross-functional partnership with product, ML/research, design, and legal/compliance stakeholders.
• Background researching multi-agent or multi-surface user experiences (e.g., voice + app + wearable).
• Experience running mixed-methods studies combining behavioral/telemetry data with qualitative research.
• Prior experience working in consumer AI products is a plus.

Responsibilities

• Lead efforts to understand consumer expectations and behaviors around AI assistants.
• Own the full lifecycle of AI research, from designing use case evaluations and identifying white space opportunities to understanding how people navigate a world with multiple, overlapping AI assistants.
• Translate complex data into clear business insights.
• Design rigorous comparative/blind evaluation studies (human evals, A/B or preference testing, or benchmark suite design).
• Research consumer behavior around emerging tech/AI products, including mental models, adoption, trust, and habit formation.
• Synthesize technical and qualitative findings into executive-ready narratives.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed