Regional Marketing Specialist (Property Mgmt) Remote - Bryten
About The Position
As a Regional Marketing Specialist, you’re part of a marketing team that supports regional operational leadership to develop and execute strategic and tactical marketing plans to drive traffic and occupancy to achieve the goals of each asset in the portfolio you help to support. You work collaboratively with our regional asset directors and you’re the marketing subject matter expert for the properties in your portfolio. To be successful in this role, you need to be a self-starter, multi-tasker and problem solver. When you don’t know an answer, you dig in and ask thoughtful questions to get to the right answer. You can present and explain complicated topics in simple terms so clients, team members or anyone else can easily understand. And, of course, you love all things marketing.
Requirements
- Experience with CRM & PMS.
- Experience with Microsoft Office Suite.
- Able to work with individuals at all levels in the organization to accomplish company and department goals.
- Willingness (and excitement) to learn about Multifamily development and management.
- Professional presentation and conduct.
- Clear, effective written and verbal communication skills.
- Strong work ethic and commitment to organizational success.
- Comfortable balancing multiple workstreams simultaneously with tight deadlines.
- Must have a valid driver's license, current automobile insurance, and reliable transportation.
- This position is only open to candidates residing in states where the company is currently registered and is operating.
Nice To Haves
- Marketing for Multifamily/Property Management experience is preferred.
Responsibilities
- Serves as the primary marketing contact for Onsite Team Members and Regional Asset Directors
- Presents marketing strategies, tactics and performance, when needed, to clients
- Collaborates with Onsite Team Members and Regional Asset Directors on marketing programs that enhance property performance and support portfolio goals.
- Develops and executes strategic marketing plans for stabilized and/or lease up communities; evaluating ongoing performance and providing performance data reporting that aligns with KPIs for the industry, company performance metrics and market-specific targets
- Participates in property takeover/onboarding process; ensuring all marketing-related tasks are prepared for launch on day of takeover, including website, collateral, temp signage, paid digital, social media accounts and ILS advertising
- Project manage the development of community specific digital assets and collateral materials
- Provides marketing budget recommendations for acquisitions and supports annual budgeting efforts for portfolio
- Develops and conducts portfolio trainings for new programs and continuing education of marketing initiatives
- Conducts monthly touchpoints, at minimum, with Regional Asset Directors and Property Managers to review marketing performance for individual properties to review client expectations, adjust strategy, tactics, and marketing investment as needed
- Meets with advertising and marketing partners on a regular cadence, reviews service to confirm preferred rates and ideal service levels, recommends creative service providers, monitors and manages advertising suppliers for product performance and service quality, and fine tunes services/budgets if needed
- Provides marketing training and best practices to Onsite Team Members
- Oversees Onsite Team Members completion of marketing audits; ensuring ILS, lead tracking, website, concessions, and paid ad copy is up-to-date
- Collaborates and participates in marketing quarterly and annual program goals/projects
Benefits
- Medical plans with choices to fit your needs
- Dental and Vision insurance options
- Health Savings Account (HSA) with employer contribution
- Financial security benefits including 401k Plan with company match
- Optional life insurance +addl voluntary life
- Optional short-term disability +options for long-term disability
- Supplemental life insurance with critical health insurance and accident insurance
- Vacation program accruing immediately upon hire
- Sick time when you need it
- Paid holidays + floating holidays to celebrate those special times
- Company-sponsored wellness initiatives
- Continuous education with development programs
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
