Regional Marketing Specialist

CohnReznick• , FL

19h•Hybrid

About The Position

As CohnReznick grows, so do our career opportunities. As one of the nation’s top professional services firms, CohnReznick creates rewarding careers in advisory, assurance, and tax with team members who value innovation and collaboration in everything they do! CohnReznick helps organizations optimize performance, manage risk, and maximize value through CohnReznick LLP (assurance services) and CohnReznick Advisory LLC (advisory and tax services). Together, the firm provides leaders with deep industry knowledge and relationships, solutions to address clients’ unique business goals and risks, and insight on how emerging market forces can drive opportunity. With offices nationwide, the firm serves organizations around the world as an independent member of Nexia. We currently have an exciting career opportunity for a Regional Marketing Specialist to join the Marketing team in any of our Florida offices. CohnReznick is a hybrid firm and most of our professionals are located within a commutable distance to one of our offices. This position is considered hybrid which means team members are expected to be thoughtful and intentional in how they create opportunities for in-person collaboration. While the cadence of in-office presence is determined at the team level, our professionals are encouraged to be in the office/together in person on average 3 days a week. YOUR TEAM. Reporting to the Regional Marketing Lead, the Regional Marketing Specialist helps oversee marketing programs that drive awareness and lead generation in support of the regional marketing plan. As a member of the Regional Marketing Team, the successful Specialist will be well-versed in project coordination/management; have experience contributing to impactful campaigns programs using inbound and outbound marketing methods; and can build strong working relationships with partner professionals and marketing/sales teams to maximize brand visibility, engagement, and lead generation from existing clients and targeted accounts. Working closely with the Regional Marketing Lead, the regional marketing specialist will support local brand-building and lead generation efforts for all offices within the region to include interfacing with local membership organizations, conference organizers, publications, and market-facing professionals to positively build brand awareness in the region and help generate leads.

Requirements

Minimum of 3 years of professional services marketing experience, preferably within accounting, legal, engineering, or a similar B2B environment
Self-starter with the ability to work independently, particularly in a hybrid or remote environment
Strong project execution and organizational skills, with the ability to deliver against multiple concurrent projects and meet deadlines in a fast-paced environment
Excellent written and verbal communication skills, including the ability to develop effective social media copy
Proven ability to thrive in a collaborative, fast-paced team environment
Comfortable interfacing with partner-level professionals and building strong internal relationships
Exceptional attention to detail with a focus on accuracy and quality execution
Proficiency in Microsoft Office, with familiarity working with CRM platforms and marketing tools (e.g., email marketing, project management systems)

Nice To Haves

Experience or familiarity with event planning processes is considered a plus.
AI proficiency is a big plus.

Responsibilities

Assist in executing regional marketing plans, campaigns, and reporting
Coordinate events and projects across offices
Track Performance to marketing budgets and expenses
Support brand-building and lead generation initiatives
Maintain client data and support account-based marketing programs
Build relationships with internal and external stakeholders, including partners, associations, and organizations
Support social media and thought leadership efforts
Collaborate with events teams for logistics and execution