Regional Marketing Partner

Alabama Ag Credit • Montgomery, AL

2d • Onsite

About The Position

The Regional Marketing Partner is responsible for developing and executing marketing initiatives that support the growth, community engagement, and visibility of Alabama Ag Credit within the assigned area of the institution territory. The role works closely with lending staff and account specialists to ensure coordinated, impactful outreach across the region. Must be able to develop and implement regional marketing plans aligning with company strategic goals. Plans, budgets, and coordinates logistics for marketing and community events. Represents the institution at branch, community, and periodically state events. Leads social media engagement to include content creation. Supports photography and videography coordination in conjunction with the other Regional Marketing Partner. Manages and fosters relationships with territory trade organizations. Tracks and reports regional engagement success in marketing campaigns. Inventories, orders, and coordinates specialty items for advertising purposes. Collaborates on planning and execution of larger-scale institution initiatives to ensure consistency and alignment across regions.
This position requires travel within the assigned region to coordinate events, maintain community relationships, and support branch-level activities. This role does work out of an Association office within the assigned region five days a week.

Requirements

• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience.
• Four (4) to six (6) or more years of experience in marketing, communications, event planning, or community engagement.
• Experience coordinating and executing marketing strategies and community programs that support business development goals, ideally within an agriculture or financial services environment.
• Strong organizational, project management, and relationship-building skills are required to plan events, manage regional partnerships, and coordinate logistics.
• Excellent interpersonal, written, and verbal communication skills are required.

Nice To Haves

• Familiarity with rural communities and agricultural producers is a plus.
• Proficiency with digital marketing tools, social media engagement, and content creation is desired.

Responsibilities

• Develop and implement regional marketing plans aligning with company strategic goals.
• Plan, budget, and coordinate logistics for marketing and community events.
• Represent the institution at branch, community, and periodically state events.
• Lead social media engagement to include content creation.
• Support photography and videography coordination in conjunction with the other Regional Marketing Partner.
• Manage and foster relationships with territory trade organizations.
• Track and report regional engagement success in marketing campaigns.
• Inventory, order, and coordinate specialty items for advertising purposes.
• Collaborate on planning and execution of larger-scale institution initiatives to ensure consistency and alignment across regions.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level