Regional Marketing Manager (Reston, VA)
About The Position
The Regional Marketing Manager (RMM) leads revenue-generating marketing efforts within an assigned region and serves as a key liaison between marketing, business development and practice teams. This position plays a critical role in supporting pursuit strategies, optimizing workflows and driving continuous improvement in regional marketing performance. The ideal candidate is an excellent communicator, highly organized and collaborative with the ability to manage multiple deadlines in a fast-paced environment. The RMM directly manages Marketing Coordinators assigned to the region and collaborates closely with technical staff and the broader marketing team to ensure marketing materials are compelling, strategically positioned, and aligned with FGMA’s brand standards.
Requirements
- 6 to 10 years of marketing experience, preferably within the AEC industry or another professional services environment
- Experience leading complex pursuits and collaborating with multidisciplinary teams
- Exceptional project management, organizational, written communication, and editing skills
- Proficiency in Adobe Creative Suite and CRM systems, preferably Deltek Vision/Vantagepoint
- Demonstrated ability to lead, mentor, and develop team members
Nice To Haves
- Bachelor’s degree in a related field
Responsibilities
- Partner with practice teams, business development, and firm leadership to align regional marketing strategies with business goals.
- Lead and oversee the development of proposals, qualifications packages, presentations, and other pursuit-related materials.
- Manage and mentor Marketing Coordinators, fostering collaboration, professional growth, and high-quality deliverables.
- Collaborate with technical staff and subject matter experts to develop compelling, strategically positioned marketing content.
- Maintain and enhance regional marketing materials, ensuring consistency with FGMA’s brand standards and messaging.
- Support client development efforts through market research, pursuit strategy, and opportunity tracking.
- Plan and coordinate regional conferences, industry events, and client engagement activities.
- Oversee the accuracy and integrity of marketing data within Deltek Vision/Vantagepoint and support reporting needs.
- Analyze pursuit and marketing performance metrics to identify trends, opportunities, and areas for improvement.
- Champion continuous improvement of marketing processes, tools, and workflows within the region.
Benefits
- Hybrid work schedule with the flexibility to work from home on Mondays and Fridays
- Flexible Fridays, with a 36-hour workweek Monday through Thursday and a half-day on Friday
- Eligibility for bonus programs tied to individual, team, or organizational goals
- Generous paid time off, including bereavement leave
- Eight weeks of paid parental leave for all parents
- Comprehensive medical, dental, and vision insurance
- Employer-provided basic life and AD&D insurance
- Short- and long-term disability coverage
- 401(k) retirement plan with opportunity for employer contributions
- Employee Stock Ownership Program (ESOP), with eligibility after six months of employment
- Ongoing learning and professional development opportunities
- A supportive, collaborative work environment that values community and growth
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree
