Regional Marketing and Communication Specialist

Oral Surgery Partners•Greensboro, NC

About The Position

The Regional Marketing and Communication Specialist plays a critical role in supporting the strategic growth of multiple oral surgery practices across North Carolina, South Carolina, Georgia, and Pennsylvania. This position will serve as a marketing liaison between regional leadership and individual practices, working in collaboration with local marketing specialists and practice leaders to ensure consistent outreach, brand alignment, and referral development efforts. The ideal candidate is a highly organized, self-motivated professional with experience in healthcare marketing, relationship management, and event planning.

Requirements

Highschool diploma or equivalent – required
Bachelor’s degree in marketing, Communications, Public Relations, Business Administration, or a related field — required
2–3 years of professional experience in marketing, communications, or public relations.
Strong understanding of HIPAA regulations and patient privacy compliance in marketing communications — required or must be obtained upon hire
Strong interpersonal skills with a relationship-building mindset
Proficient in Microsoft Office Suite; experience with CRM software is a plus
Willingness and ability to travel 50–60% across the assigned region
Self-starter with the ability to manage multiple priorities independently

Nice To Haves

Experience in a healthcare or medical practice environment

Responsibilities

Alongside the Practice Leader, they serve as a marketing resource for all practices without an existing marketing specialist
Partner with current marketing specialists in supported practices to coordinate and enhance initiatives
Maintain regular communication with Practice Leaders and Regional Director of Operations to align efforts with business goals
Conduct and track routine referral outreach visits across assigned markets
Identify referral trends, gaps, and opportunities using CRM tools or manual trackers
Develop, execute, and analyze outreach strategies to support new and existing providers, including onboarding ramp-up for new surgeons
Alongside the Practice Leader and local Marketing Specialist, plan, coordinate, and execute regional CE events and lunch-and-learns to support referral engagement
Represent practices at community and professional events to promote brand awareness
Oversee creation and standardization of marketing materials and referral resources
Collaborate with internal teams and external vendors to maintain brand consistency in all materials
Assist in the creation of digital content, print collateral, and branded giveaways as needed
Maintain detailed records of outreach activities, event performance, and ROI
Present monthly updates and metrics to regional and marketing leadership