Regional Key Account Manager - FL

Diageo•Miami, FL

1d•$100,500 - $167,500

About The Position

The Regional Account Manager leads the strategic development, selling, and execution of Diageo’s Spirits portfolio across assigned regional and national grocery customers. The role drives commercial growth through strategic planning, customer programming, cross-functional collaboration, and in-market execution. It serves as the key point of contact among customers, Diageo internal teams, and distributor partners, developing customized joint business plans, driving programming and innovation sell-in, and meeting objectives for volume, revenue, share, and distribution. The position is based off-site in Florida, with an additional Miami office location, and requires moderate to heavy travel (30–40%) for market visits, customer meetings, and program execution oversight. The role offers flexibility discussions and a competitive rewards and benefits package. The stated annual salary range for Florida is $100,500 to $167,500. Certain roles may also be eligible for annual incentive payments and stock awards.

Requirements

Bachelor’s degree required.
At least 5 years of customer or account management experience within CPG, Beverage Alcohol, or a three-tier sales environment.
Proven success developing customer strategies, delivering results, and managing complex accounts.
Strong commercial acumen, including budgeting, negotiation, and ROI management skills.
High proficiency in fact-based selling using data and insights, such as Nielsen, IRI, and customer loyalty data.
Exceptional communication and influencing skills, with the ability to align multiple internal and external stakeholders.
Demonstrated ability to lead cross-functional teams and manage distributor collaboration across Open, Control, and Franchise states.
Comfort with moderate to heavy travel (30–40%) for market visits, customer meetings, and program execution oversight.

Nice To Haves

MBA or equivalent business experience.

Responsibilities

Develop and execute Annual Operating Plans for assigned accounts, aligning Diageo and customer growth goals.
Build and maintain customer relationships across buying, merchandising, marketing, operations, and executive teams.
Lead development and sell-in of quarterly programming, assortment reviews, and innovation launches.
Drive value creation through price mix optimization, promotion, and visibility.
Assess risks and opportunities during the year and take corrective actions to achieve goals.
Coordinate sales, shopper marketing, category development, eCommerce, insights, and business development teams to deliver customer solutions.
Collaborate with distributor key account personnel and Diageo Chain Development Directors to align local market activity and execution.
Partner with finance to manage and optimize A&P and trade spend, aligning investments with customer and brand priorities and ROI.
Deliver key metrics for volume, net revenue, price mix, market share, distribution, and ROI.
Track and analyze performance using internal and syndicated data sources, including IRI, Nielsen, and Circana.
Lead monthly Business Performance Management reviews and quarterly business assessments.
Present results and strategic recommendations to internal stakeholders and senior leadership.
Achieve volume, revenue, and market share targets; execute tailored joint business plans; manage budgets and promotional investment; oversee innovation launches and programming; develop customer and distributor relationships; and provide regular business reviews and performance reporting.