Regional Director of Pickleball Programming and Experience

Center Court Pickleball Club•Phoenix, AZ

2d•Onsite

About The Position

Center Court Pickleball is seeking a Regional Director of Pickleball Programming & Experience. This role is for someone who deeply understands and feels the energy of pickleball, from packed courts to tournament days and the excitement of new players. The ideal candidate is a builder, connector, and leader who can transform great ideas into unforgettable experiences and shape the future of pickleball at a premier destination. The purpose of this role is to champion the pickleball experience from the ground up, setting the standard for world-class play, serving as the face and heartbeat of the pickleball community, and acting as the cultural compass to ensure all programs and interactions reflect the company's values. This includes owning the full event lifecycle, from casual socials to competitive tournaments. The Product aspect involves designing and delivering industry-leading programs, leagues, clinics, and events for all player levels. It also requires maintaining high standards for facilities and equipment, using member feedback and data to improve the experience, and driving participation through strategic marketing. The Process involves developing short- and long-term programming strategies, mastering scheduling to balance member needs and court capacity, utilizing technology for performance tracking and decision-making, and continuous evaluation of programs. The Performance aspect focuses on creating an exceptional pickleball experience that drives membership growth and retention, owning key performance indicators (KPIs) such as participation rates, member retention, revenue growth, and satisfaction scores, and balancing innovation with financial sustainability. The People aspect involves recruiting, coaching, and developing a passionate team, fostering a culture of respect and empowerment, building genuine relationships with members, sponsors, and community partners, and leading by example to inspire lifelong love of pickleball.

Requirements

Bachelor's degree in Sports Management, Recreation, Business, or a related field.
2–4 years of experience in sports program management — pickleball or recreational sports preferred.
Strong leadership, communication, and organizational skills.
A track record of designing and executing successful programs and events.
A genuine passion for pickleball and a deep commitment to building community around the sport.
Financial fluency — you can manage budgets, read the numbers, and make smart calls.
Physical presence and energy to engage with members and staff across the facility.
An unrelenting drive to be excellent.

Responsibilities

Champion the pickleball experience from the ground up, setting the standard for what world-class play looks and feels like.
Serve as the face and heartbeat of the pickleball community — inside the club and across the broader sport.
Be the cultural compass, ensuring every program, event, and interaction reflects who we are and what we stand for.
Own the full event lifecycle — from casual socials to competitive tournaments — and make every one count.
Design and deliver industry-leading programs, leagues, clinics, and events that meet players where they are — from first-timers to competitive players.
Hold a high bar for facilities, equipment, and presentation.
Turn member feedback into action. Use data and insight to continuously sharpen the experience.
Drive participation through smart, strategic marketing that gets people on the court and coming back.
Develop short- and long-term programming strategies that grow the business and delight the community.
Master the schedule — balancing member needs, court capacity, and programming goals without missing a beat.
Use technology and reporting tools to stay ahead of trends, track performance, and make sharp decisions.
Evaluate constantly. What's working, what isn't, and what does our community want next?
Create a pickleball experience so good that members brag about it to their friends.
Drive membership growth and retention through programming that keeps people coming back — and brings new players in.
Own your KPIs: participation rates, member retention, revenue growth, and satisfaction scores.
Balance innovation with sustainability. Great ideas are only great if they're financially sound.
Recruit, coach, and develop a team of passionate pickleball professionals who take pride in what they do.
Foster a culture where people feel respected, empowered, and held to a high standard.
Build genuine relationships with members, sponsors, and community partners that extend beyond the court.
Lead by example. Mentor your staff to deliver the kind of service that turns customers into loyal fans.