Regional Digital Strategist

KSHB / KMCI / The EW Scripps Company • Truckee, CA

1d • Hybrid

About The Position

Scripps is seeking a Regional Digital Strategist on the west coast who will help drive revenue growth by providing expert product knowledge, strategic campaign guidance, and sales expertise across multiple markets. In this hybrid role, you'll be the go-to resource for educating and guiding local digital sales teams, helping them unlock new opportunities and maximize campaign effectiveness. The E.W. Scripps Company is a diversified media company focused on creating connection. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlet Scripps News and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach of up to 100% of TV households. Founded in 1878, Scripps is the steward of the Scripps National Spelling Bee and its longtime motto is: “Give light and the people will find their own way.”

Requirements

• BS/BA in related discipline preferred or equivalent years of experience
• Generally 5+ years of experience in related field preferred
• Generally 3+ years digital advertising sales experience
• Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits
• Demonstrated sales leadership, advisory or supervisory capacity
• Full understanding of digital portfolio of products
• Excellent presentation, public speaking, interpersonal and communication skills
• Demonstrated record of success in a goal oriented, highly accountable sales environment
• Must have proven prospecting and closing capabilities
• Ability to provide guidance on the development of campaigns, communicate effectiveness and make recommendations that result in effective advertiser solutions
• The ability to read, analyze, and interpret sales demographics to develop creative sales solutions
• Strong communication skills and the capability to effectively respond to questions from managers, colleagues and customers
• Must have good organizational skills and ability to meet deadlines

Responsibilities

• Drive digital market revenue by increasing digital product campaigns
• Provide guidance and training on selling designated products
• Provide campaign guidance and help develop strategy
• Generate and interpret analytics to determine digital sales campaign effectiveness
• Identify additional digital sales opportunities such as website development, etc.
• Monitor market trends and clients' industries to identify opportunities to increase market share
• Attend and participate in planning and training sessions
• Other duties as assigned

What This Job Offers

• Job Type: Full-time
• Career Level: Senior