Real Estate Manager, Corporate Clubs

Planet Fitness•Boston, MA

3d•Hybrid

About The Position

The Real Estate Manager partners with the Sr. Director of Development Corporate Clubs to manage and drive the Company’s market development strategy across an assigned territory. The Manager is responsible for end-to-end site selection and deal execution, including sourcing and evaluating locations, securing approvals, and negotiating lease agreements to support new club growth and relocations. The ideal candidate combines strong market insight, financial acumen, and negotiation skills with the ability to manage broker relationships and move deals forward in a fast-paced, growth-oriented environment.

Requirements

Willing and able to travel up to 50% of the time, including some nights and weekends
Valid driving license
Clean driving record
Bachelor’s Degree (Business Management or Real Estate preferred) and/or 7+ years of Commercial Real Estate experience, preferably in retail and/or restaurant development.
Detailed understanding of Lease and LOI terms as well as financial modeling and financial performance metrics
Ability to understand building plans and specifications, site plans and LODs
Experience using GIS platforms (e.g., Tango) and analyzing demographic and market data.
Skilled negotiator with the ability to structure and close complex real estate transactions.
Extremely detail-oriented, efficient, and organized with an exceptional ability to establish priorities and objectives
Excellent presentation and communication skills along with the ability to communicate effectively across all levels of the organization
Able to establish and maintain effective, collaborative work relationships with diverse individuals, internally and externally
Creative, progressive, thought leadership with the ability to influence at all levels of the organization
Excellent leadership skills including the ability to build teams, motivate, guide, and mentor
Dedicated learner with a natural curiosity for consistent growth
Exhibits comfort, ease, and flexibility working in an extremely fast-paced ever-changing, deadline-driven environment
Cooperative team player with an upbeat, positive, “can-do” attitude!

Responsibilities

Lead execution of the market development strategy across an assigned territory, ensuring alignment with company growth objectives
Identify, evaluate, and prioritize sites for new clubs and relocations using demographic analysis, market intelligence, and site visits
Maintain and continuously update market development plans, ensuring visibility into pipeline opportunities, risks, and competitive activity
Leverage GIS tools (e.g., Tango) and other analytics platforms to inform site selection and decision-making.
Own the end-to-end deal process from initial site identification through lease execution.
Negotiate Letters of Intent (LOIs) and lease agreements to achieve targeted financial returns and favorable business terms.
Utilize pro forma financial models to evaluate site viability and ensure deals meet required investment criteria.
Prepare and present comprehensive site approval packages to the Real Estate Committee, clearly articulating strategic and financial rationale.
Manage and direct a network of external real estate brokers to ensure a strong pipeline of opportunities.
Develop and maintain relationships with landlords, developers, and key industry partners to source and secure high-quality sites.
Represent the company at industry events (e.g., ICSC, Retail Live) to build relationships and stay informed on market trends.
Partner closely with Design & Construction to ensure lease terms align with build requirements and projects are delivered on time and on budget.
Collaborate with Lease Administration on estoppels, SNDAs, and ongoing landlord-related matters.
Work cross-functionally with internal stakeholders to ensure seamless execution from deal approval through club opening.
Track and manage all active deals within the pipeline, ensuring accurate and timely updates.
Provide regular reporting and insights to leadership on deal status, risks, and opportunities.
Drive accountability and momentum across all stages of the real estate lifecycle.