PX Business Designer
About The Position
The CMG Patient Strategy aims to create a holistic, cross-functional approach to deliver a best-in-class patient experience that aligns with the portfolio, technology tools, and consumer-driven patient expectations in a rapidly evolving business landscape. As a Patient Experience (PX) Business Designer, you will evaluate the commercial viability and financial scalability of patient experience concepts designed across our portfolio. What you can expect in this role at Genentech: Apply strategic frameworks to assess opportunity spaces and potential patient experience concepts, providing a clear business lens to support opportunity prioritization. Translate patient experience concepts into rigorous commercial and financial models to evaluate cost structures, revenue potential, KPIs, and long-term viability. Identify and articulate both financial and non-financial value drivers (e.g., adherence, brand differentiation, ecosystem positioning) to guide design trade-off decisions. Quantify risks and sensitivity scenarios using discovery-driven planning to build phased investment models for future-state patient solutions. Inform the business architecture underpinning patient programs, including vendor strategy, funding models, and value realization tracking. Partner cross-functionally with Finance, DDA, RDT, Activation & Capabilities Enablement, Experience Design teams to provide budget inputs and recommendations on scale, pivot, or sunset calls.
Requirements
- Hold a Bachelor’s degree in business, finance, or a related discipline.
- Bring 4-7 years of professional experience, preferably in a pharmaceutical, biotechnology, life sciences, or healthcare setting.
- Demonstrate strong financial modeling, value case development, and scenario/risk analysis capabilities.
- Possess strong presentation and executive communication skills with an ability to translate technical data into strategic insights.
- Show proven ability to connect patient outcomes and experience metrics directly to enterprise value and KPI frameworks.
Nice To Haves
- Master of Business Administration (MBA) or an advanced degree in a business or quantitative field.
- Experience applying human-centered design principles or working alongside experience design/innovation teams.
- Familiarity with healthcare access pathways, reimbursement models, and digital health technology trends.
Responsibilities
- Apply strategic frameworks to assess opportunity spaces and potential patient experience concepts, providing a clear business lens to support opportunity prioritization.
- Translate patient experience concepts into rigorous commercial and financial models to evaluate cost structures, revenue potential, KPIs, and long-term viability.
- Identify and articulate both financial and non-financial value drivers (e.g., adherence, brand differentiation, ecosystem positioning) to guide design trade-off decisions.
- Quantify risks and sensitivity scenarios using discovery-driven planning to build phased investment models for future-state patient solutions.
- Inform the business architecture underpinning patient programs, including vendor strategy, funding models, and value realization tracking.
- Partner cross-functionally with Finance, DDA, RDT, Activation & Capabilities Enablement, Experience Design teams to provide budget inputs and recommendations on scale, pivot, or sunset calls.
Benefits
- Discretionary annual bonus may be available based on individual and Company performance.
- Benefits detailed at the link provided below.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
