Pursuit Manager

Alliance Construction & Design•Wrightstown, WI

About The Position

We are seeking a highly organized and proactive Pursuit Manager to own the front end of our growth engine—from generating awareness and capturing leads to managing CRM workflows and leading pursuits through close. This role ensures a seamless process from first touch to project win, while strengthening our digital presence and brand in the market.

Requirements

Bachelor’s degree in Marketing, Communications, Business, Construction Management, or related field (or equivalent experience)
3–7 years of experience in pursuit management, marketing, or business development—preferably in construction
Hands-on experience managing HubSpot CRM, including workflows, automation, and reporting
Strong writing, editing, and communication skills
Experience managing proposals and deadlines in a fast-paced environment
Proficiency in Microsoft Office
Self-starter with strong organizational skills and attention to detail

Nice To Haves

Experience with Adobe Creative Suite or similar tools is a plus

Responsibilities

Plan, create, and manage content across company social media platforms
Showcase projects, company culture, safety initiatives, and community involvement
Collaborate with project teams to gather photos, updates, and success stories
Monitor engagement metrics and adjust strategy to increase visibility and brand awareness
Ensure brand consistency across all digital channels
Support website updates and content improvements to enhance user experience and drive lead generation
Monitor website performance and recommend improvements to increase inbound inquiries
Help develop campaigns and content that attract target clients and project opportunities
Review website inquiries and inbound leads daily; respond, qualify, route, and track all opportunities
Own and manage HubSpot CRM, including pipeline setup, contact management, and data integrity
Build and maintain workflows, lead scoring, and automation within HubSpot
Generate reports and dashboards to track lead sources, conversion rates, and sales activity
Maintain accurate and up-to-date client and opportunity records
Identify trends in inbound inquiries and recommend strategies to improve lead quality and conversion
Maintain and update the opportunity pipeline, including tracking bid schedules and key milestones
Facilitate go/no-go decision process with leadership
Coordinate early-stage communication between business development, estimating, and operations teams
Ensure proper handoff of qualified opportunities into active pursuit phase.
Lead and manage the full pursuit lifecycle from qualification through proposal submission and interview coordination
Coordinate with estimating, preconstruction, and operations teams to develop compelling proposals and presentations
Develop and maintain proposal content, boilerplate materials, and project qualifications
Track win/loss outcomes and maintain historical pursuit data.
Analyze CRM and marketing data to continuously refine strategy and improve win rates