Publisher Partnerships Manager

Roku•New York City, NY

2d•Hybrid

About The Position

Teamwork makes the stream work. Roku is changing how the world watches TV Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines. About the team The Revenue Operations team is responsible for maximizing yield through supply optimization, driving global ad revenue growth with strategic pricing and packaging, managing global publisher partnerships for ad inventory deals and delivery, and enhancing the efficiency of the ad sales organization by centralizing processes across our data tools and systems. By aligning advertising sales, marketing, product, and client services, the team aims to optimize the monetization of advertising inventory. This involves a blend of strategic planning, data analysis, system and tool utilization, and partnership management. About the role Roku is looking for an experienced, self-starting Publisher Partnerships Manager to join our growing Ad Revenue Operations team. This individual will lead the development and growth of Roku’s advertising supply strategy and reach in the US marketplace. This role is responsible for the establishment and execution of advertising-related partnerships with TV publishers and programmers, in partnership with multiple internal teams including Content Distribution/Acquisition, Ads BD, Product, Legal, Technical Account Management, and Inventory Management. This role will focus on being an ad monetization consultant for premium publisher partners. This critical contributor must passionately evangelize the value created by our publisher ad products, new technology solutions, and create a fair value exchange designed for long-term mutual success. For New York or Santa Monica Only - The estimated annual salary for this position is between $140,000 - $157,500 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

Requirements

Strategic account planning, management, and execution
Enthusiastic, effective presentation skills
Strong communication skills in person, on the phone, and through email
CTV video ecosystem business and technical knowledge, or applicable transferable skill set
Strong understanding of publisher inventory monetization and programmatic tactics
Appreciation for, and adherence to, technical implementation processes (e.g., SalesForce., JIRA, etc.)
Team-first, collaborative mindset, across multiple functions
Consultative, mutual-win attitude
Experience translating analysis and insights into actionable business plans
Ability to manage multiple tasks with shifting priorities and varying deadlines
Adaptability in the face of new opportunities
Effective sharing of customer feedback and information to internal teams
This should include 5-8 years Business Development or Publisher Services/Partner Management experience
2+ years CTV experience in business development, partnerships, operations, or product
Ad technical acumen and experience (preferably video advertising)
Extensive knowledge of publisher programmatic ecosystem and technologies
Direct experience with monetizing inventory through SSPs and DSPs
Familiarity with ad serving and online ad research tools (GAM, FreeWheel, Salesforce, Tableau, etc.)
Ability to work in a fast-paced environment with technical and non-technical teams
Exceptional organizational, presentation, and communication skills, both verbal and written
Strong project management skills
Microsoft Office, SalesForce.com, JIRA, Confluence, Tableau preferred
BS/BA

Responsibilities

Manage day-to-day long-term advertising relationships with Roku content providers, specifically pertaining to ad inventory acquisition, Roku's Ad Platform tools, Data Licensing, Audience and Bid Insights, and other new product offerings
Successfully plan, and build supporting materials, to evangelize our business plan to publishers
Consistently meet and exceed quarterly Key Performance Indicators (team and/or individual)
Prepare and deliver Business Reviews and other presentations and proposals with a high degree of passion, intelligence, and quality
Maintain expert knowledge of Roku's technology solutions, with the ability to convey expertise to prospects and clients across the CTV marketplace
Engage Roku Analytics, Data Sciences, and Operations teams to help identify, pitch, and secure opportunities to deepen relationships with Publishers
Maintain ongoing education of the CTV, video programming, and ad technology industry
Oversee administrative tools (e.g. SalesForce) and own accountability for data entry, quality, etc.
Lead or participate in special projects for the team such as Strategic Inventory Planning, Ad Traffic Quality, Billing Enhancements, Ad Guidelines, and Publisher Communications and Outreach