Publicist- Romance

Sourcebooks•New York, NY

1d•Hybrid

About The Position

We’re looking for a creative and highly organized Publicist to join our dynamic publicity team supporting two of the most exciting imprints in commercial romance publishing—Bloom Books and Casablanca, with the occasional Cosmo Reads title. You’ll lead publicity campaigns that generate national attention, drive strong sales, and amplify some of the most buzzed-about authors and stories in the market today. In this role, you’ll strategize and execute media campaigns, national tours, influencer outreach, and brand-building initiatives that grow author platforms and keep our books in the spotlight. The position also allows for a hybrid work schedule at our Naperville, IL or New York, NY office if desired. 100% remotely from the following states: Illinois, Arizona, Connecticut, Louisiana, Massachusetts, Maryland, Michigan, Minnesota, New Jersey, New York, Oregon, Pennsylvania, Tennessee, Texas, Washington, and Wisconsin. This role includes some travel, including occasional meetings at the home office in Naperville, IL.

Requirements

At least 4 years of publicity experience in publishing (required)
Bachelor’s degree or equivalent industry experience in publicity or communications
Proven ability to pitch and land national media
Deep knowledge of the media landscape, book influencers, and emerging promotional channels
A collaborative spirit, creative ideas, and strong project management skills
Excellent written and verbal communication
Proficiency in Microsoft Office Programs, Google Workspace, and Canva

Responsibilities

Lead and manage publicity campaigns for new releases across Bloom Books and Casablanca
Pitch and secure national media placements, trade reviews, podcast features, and online coverage, along with other relevant promotional outlets
Develop strategic influencer campaigns that drive awareness and pre-pub buzz
Plan author tours, launch events, and conference appearances in collaboration with internal teams and booksellers
Partner with the sales and digital marketing teams to create high-impact brand campaigns
Create compelling press materials, Q&As, and media kits for each launch
Collaborate with authors on brand strategy, backlist visibility, and long-term publicity planning
Contribute to imprint-specific social media strategy and seasonal promotion planning