Public Relations Specialist

DeKalb County • Decatur, GA

11d

About The Position

The Public Relations Specialist performs public relations work to promote programs and activities in an assigned department. The role develops and produces content in a variety of media formats and coordinates community outreach events. It also represents the department to community partners, media, and the public, and provides data reporting related to department programs and activities.

Requirements

• Bachelor’s degree in Journalism, Liberal Arts, Public Relations, Communications, or a related field.
• Two years of experience in public relations, communications, events management, or a related field, or an equivalent combination of education, training, and experience providing the required knowledge, skills, and abilities.
• Must possess and maintain a valid Georgia driver’s license.

Nice To Haves

• Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a closely related field, with at least three years of professional experience in public relations, communications, or marketing; local government or public-sector experience is preferred.
• Experience managing organizational social media platforms, developing digital content, implementing communication campaigns, and analyzing social media performance.
• Experience developing press releases, media advisories, talking points, speeches, newsletters, and other public information materials; ability to build positive media relationships and communicate initiatives to diverse audiences.
• Proficiency with graphic design and content creation software such as Adobe Creative Suite and Canva, with experience creating marketing materials, promotional videos, photography, and branded digital content.
• Experience developing and implementing public information campaigns, promoting government programs and services, coordinating community outreach, and communicating with elected officials, community stakeholders, and the public.

Responsibilities

• Creates and publishes print and online content promoting department programs, facilities, events, and objectives, including newsletters, calendars, brochures, flyers, website and social media content, photographs, announcements, email blasts, press releases, letters, and posts.
• Researches and verifies information used in public communications.
• Plans, organizes, and staffs community outreach programs and events, including special events, contests, ribbon cuttings, facility tours, educational programs, and other department activities.
• Secures event locations, dates, and sponsorship; prepares activities and materials; recruits and supervises volunteers; and coordinates event setup, staffing, and implementation.
• Represents the department as a spokesperson, maintains community-partner relationships, attends community events and meetings, responds to media and public inquiries, and serves on committees supporting community outreach.
• Compiles program participation, cost, and community feedback data; conducts surveys; tracks inquiries; and prepares reports.
• Processes and maintains departmental documentation and records, including reports, correspondence, forms, written and visual content, and other operational materials.
• Communicates with department staff, city officials, supervisors, employees, schools, community groups, news media, the public, and others to coordinate work, exchange information, review status, and resolve problems.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level