Public Relations Assistant

Havas GroupNew York, NY
Hybrid

About The Position

Havas Formula, a national public relations agency, with offices in NY, Chicago, Miami, LA, and San Diego is seeking a PR Assistant. The PR Assistant program is designed for those new to PR. PR Assistants support account teams on various client projects while also building relationships with media and influencers to ensure brand|client coverage. The program is a full-time, 4-month-long position with the opportunity for extension and advancement within the company.

Requirements

  • Bachelor’s Degree (communications, liberal arts, business or marketing focus preferred)
  • Strong writing (AP style), editing, listening and verbal communications skills.
  • Resourceful and solutions focused.
  • Capable of multitasking, prioritizing and organizing.
  • Excellent attention to detail.
  • Self-motivated and able to work well in a collaborative environment as well as individually.
  • Effectively manages time, follows up, and is results driven.
  • Proficiency in Microsoft Office applications and use|development of media databases.

Responsibilities

  • Secures unique placements using media outreach (phone and email pitching), to include 5-10 unique placements a month in Tier 3 or higher outlets
  • Provides social media/competitive intel report and contributes to creative ideation/new pitch concepts that can be shared with clients
  • Monitors trend/industry news for client coverage for account team review; may assist with compiling trend and industry research into client-facing email or agenda updates
  • Supports weekly coverage upload and reporting within agency’s dashboard
  • Researches and builds media and influencer lists
  • Assists account team with researching client speaking opportunities, industry awards, and competitor analysis
  • May sit in on conference calls (target 1 – 2 calls per month for each client)
  • Participates in brainstorms
  • Assists the team in tracking media hits, influencer engagement metrics, and updates in monthly and quarterly activity reports
  • Executes various client program components
  • Supports account team with client event logistics and daily tasks involved
  • Assists with press kits and media mailers, sample requests, and inventory tracking
  • Provides research support for account team
  • Drafts client-ready emails for manager review, press materials, creative pitches, helps contribute to sections of event/launch strategy docs, and other client communications
  • Participates in agency’s development programs
  • Contributes positively to the culture, atmosphere and values and exudes a positive outlook on his/her team
  • Establishes professional and respectful employee relationships within division and agency
  • Monitors and records time in agency’s system
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