Public Information & Marketing Program Manager

City of Austin

7d • Onsite

About The Position

This position plans and directs public information, marketing, public relations, media relation, or public involvement programs and develops, maintains, and improves marketing initiatives. Coordinates a wide variety of personnel and programs to accomplish overall department objectives.

Requirements

• Knowledge of public information, marketing, public relations, media relations and public involvement programs.
• Knowledge of the functions and organization of municipal government, to include the relationships between departments, divisions and agencies.
• Knowledge of the principles associated with the role of meeting the necessary standards of customer service.
• Knowledge of fiscal planning and budget preparation.
• Knowledge of supervisory and managerial techniques and methods.
• Skill in oral and written communication.
• Skill in handling multiple tasks and prioritizing.
• Skill in using computers and related software.
• Skill in data analysis and problem solving.
• Skill in planning and organizing.
• Ability to interpret policies and guidelines.
• Ability to develop, coordinate and implement programs.
• Ability to work with frequent interruptions and changes in priorities.
• Ability to establish and maintain good working relationships with other City employees and the public.
• Graduation with a Bachelor's degree from an accredited college or university with major coursework in Journalism, Marketing, Advertising, or related field plus six (6) years of work experience two (2) of which were in a lead or supervisory capacity.
• A Master's degree may substitute for two years of the required non-supervisory experience
• Experience may substitute for the education up to the maximum of four (4) years.

Nice To Haves

• Progressive experience in marketing, communications, or public affairs, preferably within a utility, government or regulated industry
• Experience managing marketing communications teams or creative teams
• Experience developing and implementing integrated marketing communications campaigns
• Experience analyzing customer touch points to ensure consistent and seamless experiences across programs, services, and communication channels

Responsibilities

• Develops corporate communications plans and strategies, policy development, and implementation.
• Reviews legislation and recommends changes.
• Develops program budget and guidelines.
• Develops and coordinates programs and projects.
• Develops long-range business and marketing plans.
• Conducts market research.
• Develops and implements procedures, policies, and guidelines.
• Designs, writes, and edits publications for internal or external use.
• Acts as official spokesperson for program or division (including crisis situations).
• Serves as liaison for department with various agencies, other city departments, city council, and other city government officials, private businesses, outside vendors, community leaders, community groups, and the general public.
• Serves as point of contact for city departments.
• Conducts public education programs and presentations.
• Writes and follows up on news releases.
• Participates in bidding processes and negotiating contracts.
• Responsible for the full range of supervisory activities including selection, training, evaluation, counseling and recommendation for dismissal.
• Manages two major programs or one major program and one supervisor; or manages two supervisors.

Benefits

• Competitive Benefits: Enjoy a comprehensive compensation package that includes generous leave, work-life balance programs, and extensive benefits.
• Retirement Security: Plan for the future with the City of Austin Employees' Retirement System.
• Sustainable Transportation Options: Commute easily with access to public transit and bike-friendly infrastructure.
• Focus on Wellness: Stay healthy through wellness programs, on-site fitness centers, and mental health support.
• Career Growth: Advance your skills and expertise with professional development and leadership opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 1,001-5,000 employees