Proposals Director

Vera Whole Health

4d • $131,243 - $196,865

About The Position

Serves as a leader within the organization's proposals function, with primary focus on proposal content strategy, development, and infrastructure. Acts as a leading expert on content strategy, response quality, and content management, partnering closely with proposals leadership and contributing hands-on to select high-priority pursuits. Helps shape the function's content strategy and operating model to elevate the organization's ability to win through superior proposal execution.

The Proposals Director drives short- to mid-term strategy for proposal content and infrastructure and exercises independent judgment on novel, cross-functional problems. This job operates as a subject-matter expert across multiple functional areas, designing content strategies and response frameworks where no established precedent exists within the function, and influences both functional and cross-functional strategy in partnership with proposals leadership.

Requirements

• Bachelor's degree required
• 10+ years of experience in proposal management or sales support strategy in healthcare, managed care, or health technology.
• Demonstrated track record of building and scaling proposal content strategy, libraries, or knowledge management infrastructure, with accountability for response quality and win rates.
• Expert writing and editorial skills with the ability to craft and evaluate executive-level proposal narratives.
• Deep knowledge of healthcare procurement processes, RFP structures, and payer buying dynamics.
• Experience with proposal management platforms and content management infrastructure at scale.

Nice To Haves

• MBA or advanced degree preferred.

Responsibilities

• Partner across proposals leadership to define proposals function strategy, including intake prioritization and quality standards, with primary ownership of the content management architecture and technology roadmap.
• Contribute hands-on content strategy, narrative development, and quality assurance support on the organization's most strategically important proposals, partnering with pursuit leads as needed.
• Own the design, architecture, and continuous improvement of a scalable content management system that gives the sales organization rapid access to accurate, compelling response content.
• Lead the development of enterprise proposal standards, style guides, and review processes that raise the quality and consistency of all client-facing submissions.
• Partner with sales, clinical, and marketing leadership to align proposal content and messaging with commercial strategy and value priorities.
• Mentor proposals team professionals in function & content strategy, writing craft, and content library practices, partnering with proposals leadership on broader team expectations and development.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior