Project Employee, Digital & Social Content Publishing, Fantasy & Gaming

National Basketball Association (NBA)•Secaucus, NJ

1d•Remote

About The Position

This role is responsible for leading the creation, publishing, and programming of content across the NBA’s Fantasy & Gaming digital ecosystem, with primary ownership of the @NBAFantasy social channels. The ideal candidate has a deep understanding of NBA Fantasy, lives on social platforms, and knows how to translate real-time NBA moments into engaging, platform-specific content. This role will also contribute to broader content efforts across NBA.com and the NBA App, ensuring Fantasy & Gaming storytelling is integrated across all digital touchpoints.

Requirements

Deep knowledge of NBA Fantasy, including players, teams, trends, and gameplay strategy
Deep knowledge of NBA free-to-play games including Pick’em style, trivia, casual and skill-based
Strong understanding of basketball analytics and how they translate to Fantasy performance
Proven experience managing and publishing content on behalf of a brand across social media platforms
Strong understanding of platform best practices (Instagram, X, TikTok, etc.) and audience behaviors
Ability to interpret social analytics and trends to inform content strategy and optimization
Experience working within a CMS (WordPress preferred)
Understanding of the fantasy and free-to-play gaming space with the ability to create engaging, fantasy-driven content experiences
Ability to turn data, stats, and real-time moments into compelling storytelling
Strong communication skills, especially in a remote, fast-paced environment
Experience working nights/weekends and reacting to live events on deadline
Ability to collaborate cross-functionally with internal teams and external partners
Proactive, creative thinker who can generate content ideas and execute quickly

Responsibilities

Lead day-to-day content publishing and platform management for @NBAFantasy social channels, with a strong understanding of voice, tone, and audience behavior
Lead day-to-day content publishing and platform management for NBA’s suite of free-to-play games (NBA Pick’em, etc.)
Develop and execute platform-specific strategies across Instagram, X, TikTok, and emerging channels, optimizing content for each environment
Monitor real-time NBA games and trends to create timely, engaging fantasy-focused social content
Analyze social performance metrics and trends to inform content decisions and improve engagement
Curate, program, and publish video, photo, statistical, and editorial content across NBA Fantasy & Gaming digital platforms
Translate fantasy insights, player performance, and storylines into compelling, fan-friendly content
Support content creation and publishing efforts across NBA.com and the NBA App, ensuring Fantasy & free-to-play games are represented within broader NBA coverage
Collaborate with internal teams to align Fantasy and Free-to-Play content with key NBA tentpoles, moments, and initiatives
Actively participate in content planning for Fantasy & Gaming across social and digital platforms
Leverage promotional tools (push notifications, email, in-app placements) to amplify content reach and engagement
Identify and introduce new content formats, series, and ideas tailored to Fantasy audiences
Track and interpret engagement data to evaluate content performance and inform future programming
Work with third-party content providers to edit, publish, and program Fantasy & Gaming content
Provide oversight and quality control for externally produced content across Fantasy & Gaming channels
Ensure all content aligns with NBA brand standards and Fantasy-focused editorial priorities