Program Specialist (Community/Cultural Media – Hmong speaking)

Ramsey County • (Ramsey County Government Center) Saint Paul, MN

7d • Hybrid

About The Position

The Ramsey County Communications and Public Relations team is seeking a Program Specialist to manage its growing community/cultural media programming. This programming, produced by the Communications and Public Relations department, shares news, information and services from county departments with residents, businesses and other county stakeholders. The Program Specialist will manage the county’s two community/cultural media programs and work with the department to explore future expansion opportunities to reach additional residents not traditionally reached by the county’s other channels. Existing programs include a twice monthly program in Hmong and a once monthly program aimed at engaging with Gen Z (ages 14-29) residents. In addition to providing key program coordination responsibilities, you would directly host the Hmong language program and work with a range of county staff, interns and partners who would host the Gen Z podcast. Each program is created in collaboration with community media partners aligned with Ramsey County’s goals, mission, vision and values.

Requirements

• Bachelor's Degree in Social Science, Public Administration, Business Administration, or a related field.
• Five years of experience in programs or services related to the department to which assignment will be made, including two years in a field appropriate to the project to which appointment will be made.
• Equivalent combination of education and related experience.
• Hmong speaking ability.

Nice To Haves

• Experience hosting a streaming media program.
• Experience with podcast production.
• Experience in media relations or public relations.
• Experience with budget management.
• Experience with contract management.
• Experience with market research.
• Experience with analytics and metric reporting.
• Experience with social media management.

Responsibilities

• Plan and host bi-monthly, Hmong-language streaming media program.
• Plan monthly Gen Z podcast and collaborate with county staff, interns and partners hosting various episodes.
• Write and edit scripts.
• Identify and book guests within the county in partnership with fellow Communications and Public Relations department staff.
• Identify and book interpreters for guests as needed.
• Manage community media partner relationships.
• Develop communications and promotional materials related to programs including flyers, postcards, social media posts, public service announcements, etc.
• Provide analytics and metric reporting.
• Monitor and respond to social media comments as appropriate.
• Lead market research for potential program expansion as appropriate.
• Work with Purchasing and Contracting on program related request for proposals, contracts, and other related items.
• Budget management.
• To coordinate the development, implementation and evaluation of a specified program or project which provides services to clients/participants or employees of the Department to which assigned; and to perform related duties as assigned.
• Promote a diverse, culturally competent and respectful workplace.
• Develop implementation plans, program plans, or performance plans including projections of resource needs for various programs or projects including community-based programming within the department as assigned.
• Identify areas that need improvement and support the development of system modification and/or the development of new services.
• Survey, study, and analyze existing resources to achieve maximum effectiveness.
• Coordinate and collaborate with department staff (including other Ramsey County departments) and with the community, providers, state and regional municipalities, and federal authorities to meet program or project goals.
• Develop and maintain the program or project team priorities and work goals to achieve desired results.
• Identify needed changes in workflow and procedures and work with managers and supervisors to implement changes.
• Prepare reports and maintain records on program or project goals, achievements, methods, utilization, and challenges.
• Coordinate educational activities for service providers, concerned community groups and organizations affected by the program or project.
• Monitor, analyze, and evaluate the effectiveness of projects or programs including resources to ensure that services are provided in a cost-effective manner.
• Plan, conduct, identify, and/or coordinate training on topics related to the program or project for staff (including volunteers and interns), community provider agencies and clients/participants; implement orientation and recruiting goals in order to maximize program or project effectiveness.
• Assist in the creation of request for proposals, contracts and Board documentation related to the department project or program, as assigned.

Benefits

• Flexible workplace options (full-time in-office or hybrid with at least two days in-office per week).
• Equal Opportunity Employer policies.
• Commitment to advancing racial equity and promoting diversity and inclusion.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level