Program Management Director, Digital Marketing

Salesforce•San Francisco, CA

23h

About The Position

Salesforce is seeking a Technical Program Management Director, Digital Marketing to lead large-scale, cross-functional initiatives within their Technology, Marketing & Products organizations. This role is responsible for programs from beginning to end, ensuring a better workflow and more effective communication. The Director will manage the current system while building a next-generation agentic email platform powered by Marketing Cloud and Data Cloud. This high-visibility position requires transforming Salesforce’s email marketing strategy, technology, and operations, accelerating product delivery, and driving programs to build Agent-first platforms. The role demands strong executive presence and the ability to transform traditional ways of working with AI, aligning communication across leadership, product, and cross-functional marketing teams to support objectives critical to the CMO and CDO.

Requirements

Bachelor's degree in Business Administration, Information Technology, or equivalent practical experience.
10+ years (Director, TPM) of enterprise software/technical program or engineering management experience at an enterprise technology company.
7+ years of conducting and leading SaaS product development programs; shown understanding of the SaaS business model and its product development lifecycle.
Excellent analytical and problem-solving skills with a history of hands-on, detail orientation.
Deep experience with the software development lifecycle; ability to adjust and apply this knowledge in a dynamic environment using agile methodologies.
Ability to establish credibility and rapport with senior executives and team members.
Outstanding organizational, communication, and relationship-building skills conducive to driving consensus; able to work in a cross-functional, matrix management environment.
Experience with Portfolio Management.
Ability to master technical subjects and technologies relevant to the program.
Strong organizational, project management, analysis, and communication skills.

Responsibilities

Lead programs by aligning across program scope, and release planning, as well as aligning one or more teams on vision, and business goals, crafting program structure, and securing cross-functional alignment.
Drive teams through the Software engineering experience using Agile and analytical and technical skills.
Drive Steering Committee meetings with key partners for each program to help make key decisions, remove obstacles, and address key program issues.
Be the key driver to ensure business goals are met and drive the strategic vision of each program.
Develop strong partnerships with key functional team members to drive focus on business goals.
Be a trusted partner for executive management to ensure program success.
Partner with cross-functional teammates to drive workgroup alignment meetings to address tactical release issues, dependencies, team status, production issues, metrics review, achievements, etc. (cross-functional - Product Owners, Marketing, Scrum Leads, UX, CX,).
Lead "program/feature" dependencies across multiple teams, scrum teams, functions, divisions, and partners.
Anticipate and remove obstacles with a sense of urgency that slow down or prevent project teams from delivering on project goals.
Provide monthly program reviews and updates at sprint reviews (deep dive into the current state of project goals, risks, and critical issues).
Create a collaborative environment that fosters creativity, innovation, and learning.
Be a catalyst within the organization, someone who can help advance our Technology, Marketing & Products org strategy globally and drive others in the organization to change.
Create clarity from chaos.