Product Specialist (Forklift OEM)

CLARK Material Handling CompanyLexington, KY
Onsite

About The Position

CLARK Material Handling Company, a global leader in the material handling and forklift industry with 100 years of history, is seeking qualified candidates. The Product Specialist role focuses on providing product application recommendations and technical assistance to dealers to support their sales efforts. This involves responding to various inquiries regarding capacities, special quotes, competitive information, and pricing. Additionally, the position entails creating marketing and technical materials for the dealer sales force.

Requirements

  • Comprehensive knowledge of the forklift and Material Handling Industry to advise and direct customers and dealers with technical assistance regarding specifications, options, special quotes, capacities, attachments, regulatory compliance and adherence, batteries & chargers, and other needed information.
  • Bachelor’s degree, in business administration, communications, or marketing or equivalent experience.
  • Strong/Proven analytical skills and mechanical aptitude.
  • Basic understanding of and ability to use the concept of moments to calculate capacity.
  • Ability to work on many projects simultaneously without supervision.
  • Self-motivated, assertive, and proactive attitude.
  • Strong computer skills including PowerPoint and Excel.
  • Strong communication skills, both written and verbal.
  • Proven, strong project management and organizational skills.
  • Strong attention to detail and ability to follow through on projects and tasks.
  • Must be authorized to work indefinitely in the US without any sponsorship.

Nice To Haves

  • Working knowledge of BAAN ERP systems and Salesforce.

Responsibilities

  • Provide guidance and answers to dealers and sales reps on specifications, options, special quotes, capacities, attachments, EPA/CARB/OSHA/ITSDF/ANSI adherence, batteries & chargers.
  • Respond to dealer requests for information.
  • Maintain competitive specification files to support internal product development decisions.
  • Review competitive literature and provide guidance to Sales and Marketing on scope creation for new development projects.
  • Respond to dealer requests to support sales efforts.
  • Coordinate efforts and provide data to industry resources like Lift Truck Guru & EQGURU.
  • Train dealers on how to use price pages to configure a complete truck.
  • Answer basic dealer inquiries regarding forks and attachments' effect on truck stability.
  • Respond to dealers with sales quotes for new opportunities and factory authorizations for modifications to CLARK trucks.
  • Calculate capacity using the concept of moments.
  • Assist the sales force with proper application of aftermarket attachments.
  • Process engineering special quotes (ESQ) in response to dealer needs.
  • Work with CLARK engineering (USA and abroad) or other suppliers to ensure adequacy of technical information for designing and pricing new options.
  • Maintain all information in the ESQ database.
  • Create and maintain narrative and technical data for specification sheets, feature brochures, walk-around guides, and PowerPoint presentations.
  • Work closely with Marketing to update or create new spec sheets and brochures.
  • Travel to dealerships to conduct new product training.
  • Conduct product training at company and dealer locations, including on-site courses.
  • Assist CLARK aftermarket parts with technical information related to parts or options.
  • Assist order entry and other departments with technical information related to order codes, configuration rules, and ESQ’s.
  • Train dealers on how to find information in the dealer portal.
  • Perform competitive model review prior to new model introduction.
  • Assist Sales and marketing in creation of new product scope.
  • Coordinate field testing of new models at various test sites.
  • Review large orders for technical accuracy.
  • Assist Marketing in naming of new products.
  • Schedule and conduct all new product launch meetings, ensuring team members complete their tasks as shown on the Marketing Launch Task List.
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