Product Marketing Specialist

Seyond•Sunnyvale, CA

7d•$70,000 - $100,000•Onsite

About The Position

Seyond is seeking a Product Marketing Specialist to support product marketing activities for their technology products and solutions. This is a hands-on, execution-focused role ideal for someone early in their career who enjoys working at the intersection of technology, product, sales, and marketing. The specialist will help develop and maintain product-related marketing materials, coordinate trade show and industry event activities, and work closely with Product, Sales, and Engineering teams to translate technical information into clear, customer-facing content. A strong candidate does not need to be an engineer, but should be comfortable learning technical products, understanding product specifications and features, and communicating them clearly to different audiences.

Requirements

Bachelor’s degree in Marketing, Business, Communications, Engineering, Computer Science, or another technical/STEM-related field, or equivalent experience.
1–3 years of experience in marketing, product marketing, technical marketing, sales enablement, or a related role. Relevant internships or project experience may also be considered.
Comfortable working with technical products and product specifications.
Strong written and verbal communication skills.
Ability to turn technical information into clear, professional customer-facing content.
Strong organizational skills and attention to detail, particularly when managing event deadlines and product documentation.
Proficiency with PowerPoint and other common business productivity tools.
Ability to work collaboratively with Product, Engineering, Sales, and other cross-functional teams.
Self-motivated and comfortable managing multiple small projects and deadlines.

Nice To Haves

Experience working with B2B technology, hardware/software products, IoT, AI, sensors, transportation technology, or other technical products.
Experience creating product datasheets, brochures, presentations, or other technical marketing materials.
Experience supporting trade shows, conferences, or industry events.
Basic understanding of product positioning, customer use cases, and competitive analysis.
Experience with Adobe Creative Suite, Canva, or similar design tools is a plus, but not required.

Responsibilities

Support the creation and maintenance of product datasheets, brochures, solution briefs, presentations, and other customer-facing materials.
Work with Product and Engineering teams to collect and validate product specifications, features, and technical information.
Translate technical information into clear, concise, customer-friendly messaging.
Maintain consistency and accuracy across product marketing materials.
Support updates to product presentations, application materials, website content, and sales enablement materials.
Help develop marketing content for new product features, releases, applications, and customer use cases.
Coordinate trade show registration, sponsorships, exhibitor requirements, deadlines, and event logistics.
Work with internal teams on booth materials, product displays, demos, brochures, signage, and promotional materials.
Track event schedules, deliverables, shipping requirements, and other logistics.
Support preparation of presentations and product materials for conferences, customer events, and industry meetings.
Help maintain an annual calendar of relevant trade shows and industry events.
Work closely with Product, Sales, Business Development, and Engineering to support customer-facing activities.
Prepare and organize product materials for customer meetings, demonstrations, partner discussions, and industry events.
Help maintain a centralized library of the latest approved product marketing materials.
Assist with competitive research, market research, and collection of customer and industry information as needed.