Product Marketing & Marketing Intern

DIRECTV • El Segundo, CA

2d • $20 - $28 • Remote

About The Position

At DIRECTV, we're transforming the entertainment experience through innovative products, cutting-edge technology, and customer-first solutions. Our teams are shaping the future of how millions of customers discover, access, and enjoy content anytime, anywhere. Dive into Product Management and Marketing as a Summer Intern! As a Marketing Intern, you'll gain hands-on experience working alongside leaders across Product Marketing, Brand Strategy, Marketing Communications, Digital Marketing, and Business Planning. You'll contribute to real business initiatives, collaborate with cross-functional teams, and develop skills that directly impact DIRECTV's marketing strategy and customer experience.

Requirements

• Majors: Marketing, Management, Business Intelligence/Analytics, Business Administration, Digital Marketing, Advertising, Journalism, Public Relations, Media Management, or related fields.
• Proficiency in Microsoft Office Suite
• Strong written and verbal communication skills
• Well-organized with the ability to prioritize tasks
• Self-motivated and accountable, with a willingness to learn
• Passion for marketing, media, and digital innovation
• Must have full U.S. work authorization now and in the future

Responsibilities

• Supporting the development and execution of marketing strategies
• Contributing to product roadmap planning and business case creation
• Analyzing viewership trends and recommending promotional strategies
• Building models to evaluate content value vs. acquisition cost
• Conducting product validation and user experience testing
• Assisting with internal culture initiatives and team-building events
• Collaborating on marketing campaign strategy and execution

Benefits

• $$20 - $28 per hour (Undergrad $20 per hour; Grad $28 per hour)

What This Job Offers

• Career Level: Intern
• Education Level: No Education Listed