Product Marketing Manager
About The Position
As a Technical Product Marketing Manager for the Partner Channel, you will be the strategic and operational leader responsible for translating Reply's partner offerings into compelling, data-driven go-to-market strategies and partner-ready content. You will own the end-to-end marketing activation for client's partner-facing products and services, bridging technical product teams, partner operations, and field marketing to drive partner adoption, enablement, and revenue impact. This role sits at the intersection of product strategy, partner channel management, and marketing execution. You will work alongside data architects, partner ops, and sales enablement to ensure partners have the right messaging, tools, and insights to successfully build, position and sell Client's solutions. You report to the Partner Ecosystem Marketing lead and collaborate closely with the PMO, Data Intelligence team, and Partner Operations to drive workstream success.
Requirements
- Bachelor's degree in Business Administration, Marketing, Information Systems, or related professional field
- 7+ years of experience with focus on Marketing strategy and operations, Partner Incentive program design, management, and optimization preferred experience at Client
- Strong background in Go-to-Market strategy development and execution across multiple channels
- Experience at leading consulting or technology companies (Deloitte, Accenture, Microsoft, Salesforce, Google, Amazon, or similar)
- Background in partner channel or ecosystem development with proven ability to influence partner go-to-market decisions
- Expertise in technical product marketing for cloud, data, AI, or digital transformation solutions
- Experience with partner incentive program design and partner financial planning
Responsibilities
- Design and execute comprehensive go-to-market (GTM) strategies for partner-facing solutions, from initial positioning through launch
- Build partner-ready marketing and sales content that drives adoption and revenue
- Partner with the Data Intelligence team and Analytics to measure and optimize partner marketing effectiveness
- Lead the end-to-end execution of partner marketing initiatives in collaboration with product, operations, and field teams
- Serve as the voice of the partner in product and marketing strategy discussions
Benefits
- Health insurance
- Dental insurance
- Vision insurance
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What This Job Offers
Job Type
Full-time
Career Level
Senior
