Product Marketing Manager

Wix•New York, NY

12d•$160,000 - $175,000•Hybrid

About The Position

We're looking for an experienced marketer with a strong track record of growth plays, who owns an audience and is accountable for growing Base44 through it — understanding that audience deeply, shaping the product to serve it, positioning Base44 for it, and running the campaigns and channel presence that reach it. You're marketer first: you have real instincts for what makes people click, sign up, and stick around, backed by experience running campaigns and growth experiments. And you're AI-native in how you work — you use tools like Claude Code, Cursor, or similar to move faster and build things most marketers would need a team for. The marketing team at Base44 is a dynamic group dedicated to crafting compelling narratives and driving impactful campaigns that resonate with B2B audiences. By leveraging cutting-edge tools and customer insights, we ensure our strategies are data-driven and aligned with market needs. Collaboration, innovation, and a commitment to excellence define our approach as we work to elevate the Base44 brand and its offerings in the competitive B2B landscape.

Requirements

Proven marketing experience as a PMM at a B2C tech, growth-oriented company - campaigns you've run to acquire new customers, enter new markets, or launch new products, with real numbers you've moved
Strong intuition for audience and positioning, with a bias toward growth and new customer acquisition, not just retention
Genuine AI fluency — you've built with tools like Claude Code, Cursor, Replit, or similar, and it's now part of how you work, not a novelty
High agency and independence — you own projects end-to-end with minimal hand-holding
Strong written communication — you can simplify complex ideas and write copy that connects
Comfort with speed and ambiguity — you thrive in fast-moving environments where priorities shift

Responsibilities

Own an audience and a growth number — from strategy to execution — using AI to accelerate every step, not replace your judgment
Create campaigns, landing pages, product content, and customer stories at a speed and volume that would be impossible without AI fluency
Run growth experiments across channels, rapidly testing messaging, creatives, and audiences to find what drives sign-ups and engagement
Build your own tools, automations, and AI workflows to solve marketing problems faster than the old way would allow
Lead product launches alongside Product and Growth teams — shaping positioning, messaging, and go-to-market plans
Stay on the bleeding edge of AI capabilities, scouting new models and tools and applying them to marketing before anyone else does